Showing by category: Branding

#101 Creating a Multi Dimensional Brand by Highlighting What Makes You Unique with Lisa Haggis
“Seems like you can’t throw a rock without hitting a jewelry am I gonna stand out?” Ever ask yourself this question? I sure have. Being in the jewelry industry, it’s super easy to overthink this. It all comes down to building a jewelry brand people relate to. But trying to be original while staying t [READ MORE]
#90 10 Content Creation Ideas to Promote Your Next Jewelry Launch
There are so many fun and unique Holidays to plan promotions around! It’s not just during December. People go nuts over National Siblings Day or National Dog Day! No matter the Holiday or event, there’s one piece of the puzzle you can’t afford to forget! Content. You might be thinking, “I sell jewelry, why is co [READ MORE]
#80 How to Create a Connection with Your Perfect Clients via your Marketing with Marie Forleo
The jewelry world is full of clutter and noise. Because of that, it’s become increasingly more challenging to stand out and grab your DREAM client’s attention, especially online. That’s why YOUR ability to create an immediate and long term connection with the right customers is the difference between having crap sales and [READ MORE]
#77 How to Transform Your “Story” into an Engaging About Page with Allison Morgan and Liz Read
Writing about yourself is never easy. It’s hard to know what things to write about, how people will interpret it, and if your message will come across the way you intended it. You know you’re supposed to tell people about your business, but doing it in a way that grabs someone’s attention seems impossible. do y [READ MORE]
#75 How to Create an Unforgettable Jewelry Brand (and Get Customers for Life)
Think of your favorite musician. The one you’ve listened to a million times, whose songs you belt out in the shower, the car, and the subway. (Oops! Yes, there were totally other people there.) For me this is Adele. I love her. I feel so connected to her music, her voice, and the raw emotion she brings to her songs. That [READ MORE]
#72 Building a Better Brand Presence with Arianne Foulks
Have you DREAMED of having the kind of brand that makes you Insta-famous? Or having web traffic for days? I bet you have. … But how to get there? You know that adage; flaunt it, if you got it?! What you ‘got’ is your unique story. It’s the best asset you have as a jewelry designer. It’s like your fingerprint - [READ MORE]
#62 How to Pivot Your Jewelry Business Direction Practically and Patiently
There aren’t many things worse than feeling trapped, especially by your business. Have you ever felt like your business is was dragging you down? You’re not alone…. I was talking to one of our mastermind designers the other day. She was so relieved because she pivoted her business model this year. After she closed d [READ MORE]
#58 How to Spark Ideas for Headlines that Sparkle with Laura Belgray
Stuck!?! There is nothing more frustrating than feeling like you have nothing good to say (or write)! Let’s get real darlings…we’ve all been there before. Tell me- How many hours have you spent staring at a blank google doc on your computer trying to think of something clever to say? - How many times have you [READ MORE]

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