Designer Spotlight: Sande Nosonowitz

A brief story of what you do and why you do it.

I would buy yoga inspired jewelry to wear during practice or to teach. One day my friend Sheryl invited me to a gemstone & bead show. I walked into this huge room and my eyes opened wide as my jaw dropped to the ground. Sheryl told me that she would teach me the basics…then I took some lessons from a professional and I was “off to the races!”

What makes your collection unique?

My collection is unique in that it is all Yoga-Inspired, using healing gemstones and spiritual pendants. I explain the healing properties of the stones and the symbols used in each piece.

green garnet chain

What are your inspirations?

My Yoga and meditation practice inspires me, as does the “kirtan” or devotional music I listen to as I design and create each piece.

How are you making a difference in your life?

I am donating pieces of my jewelry to fundraising auctions – which helps me give back and serve my community.

african garnet2

What's something unusual about you that makes you “you”?

I'm rather eclectic, in that I can feel comfortable dressing up and wearing lots of “bling” and make-up and fancy clothes… and I also feel just as comfortable in my sweats and tee shirts and my hair tied up in a really frizzy pony tail. My goal is to feel comfortable in my skin in all circumstances.

What's the biggest struggle in running your jewelry business like a business?

Getting the word out about my jewelry has been my biggest challenge. I have my work on Etsy because it is a platform I can navigate technically. I am just beginning to apply to crafts fairs, but because I use really high quality materials, my price point is a bit higher and I have been exploring ways to get my work in front of my target market.

About Sande

Article Bio Pic smallI am a certified yoga and meditation teacher with a creative calling. I am the owner of Sundara Yoga and I design a full line of Yoga Inspired Jewelry. I studied psychology and education at Boston University and hold a B.A. in Education from the State University of New York at Stony Brook. I live my life from the heart and express that through my teaching as well as my design work.

Sundara is drawn from the Sanskrit word meaning, “beautiful,” interpreted as “inner beauty flowing from grace & wisdom.” Sundara Yoga-Inspired Jewelry is an extension of my love of Yoga. I am a Yoga teacher with a passion for creativity. I want everyone to feel “beautiful” inside & out. Sitting down in my jewelry studio to create a new piece is a meditation for me. I am focused fully, letting my creativity flow through me into the piece I'm working on. I've never before had more meaning flow through my creativity.

Website: www.yogayoga.us
Etsy: www.etsy.com/shop/SundaraJewelry
Facebook: Sundara Yoga-Inspired Jewelry

1 Comment

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