Archive for September 2014

Tips On How to Sell Luxury Jewelry Online Successfully

Greetings from Italy… I’ve been here for a few days enjoying Italian food and wine and beautiful Italian fashion. While I was in Rome, I was gazing into the Buccelatti windows drooling over a beautiful emerald and diamond piece. It got me to thinking about marketing Luxury Jewelry (which is often on my mind)… Is…

Read More

Designer Spotlight: Amy Shepsman

A brief story of what you do and why you do it. As long as I can remember, I’ve been producing and designing. Creating art has always been innate, starting from when I was very young. I focused on and did my concentration in printmaking and photography which led to working with metal. I instantly…

Read More

How to Close the Sale

Quick Question: How many times has a client admired your work, told you how much they loved your designs but then walked away without purchasing? Getting clients to look at your work and engage is not enough…if you don’t close the sale, they’ll likely walk away… According to Zig Ziglar, famous sales expert and motivational…

Read More

Designer Spotlight: Alina Skyler

A brief story of what you do and why you do it. I am a wife, a mom and a jewelry designer. I do all of it because I love it and because I have to – I have been creating fine jewelry for several years now and it has literally become part of who…

Read More

Designer Spotlight: Ayla Reí Mitchell

A brief story of what you do and why you do it: I’ve always had a creative spirit and a need to express that. My mom taught me at a very young age that art is subjective and if I love what I make then that is all that matters. I make jewelry because it…

Read More

Sales Strategies for Shy People Stolen from Yoga

In a few weeks, I am heading to a Yoga Retreat in Italy…and I am beyond excited. Yoga has influenced my life in so many ways. In fact, it’s helped me in ways I never expected, even sales. You might be thinking: What do sales, being shy and yoga have in common? If you are…

Read More

Designer Spotlight: Lisette Fee

A brief story of what you do and why you do it. I find inspiration from the local people and wildlife in the places where she has lived. Humans have always had a strong bond with totem animals. In Eilisain Jewelry you have the chance to feel the spirit of animals that might otherwise remain…

Read More

How to Create a Clean and Simple Website that Sells

Over the past several years, our society has slowly but surely been replacing consumer culture with a welcomed minimalist movement. As consumers in this new movement, we want our personal style to reflect careful and thoughtful purchasing decisions. We see the value in how makers present themselves online. We like to know exactly where our…

Read More