How to Tell a Story with Every Part of Your Jewelry Business

I just love a good story! Don’t you?

Great brands know how to tell stories with their written and visual marketing (and so should you).

Storytelling is a powerful way to connect to your audience and DREAM clients!

Because jewelry is a fantasy product, it’s not something that anyone really needs. However, it IS something that people WANT!

I learned this simple truth via my mentor Marie Forleo:

Your branding is what connects the dots, tells the story to your audience and creates the “fantasy” to take your clients to a place that makes them feel beautiful and coming back for more.

Branding encompasses everything from your personal journey, your design aesthetic, your packaging, your visual marketing, your messaging, all of your proprietary materials and everything in between. It can even include YOU as the designer!

Combine all of these things together to create YOUR brand story!

Let’s dive a little deeper as I walk you through How to Tell a story with every part of your jewelry business

Click to tweet: How to tell a story with every part of your jewelry business http://goo.gl/F7M43y via @flourish_thrive

Remember, all branding boils down to telling your unique story in all of your visual and written assets!

I want to hear about your story! In the comments below, answer the following questions:: 

  • How are you telling a story with your branding?
  • Write down one action step that you will take after watching this video! 

I’ve learned a lot about improving my story and my personal brand from one of the best at online branding, Marie Forleo. If you haven’t checked out her B-School Program, you definitely should.

By using her tactics and branding suggestions to tell MY story, I double my revenue goal and hit my first month of $30K in profits within just a few short months. It was amazing.

Enrollment for B-School closes March 4th, 2015

bschool

P.S. Enroll using our partner link and gain access to our Bonus Suite valued at nearly $2000. In order to access bonuses, you MUST email a copy of your B-School enrollment receipt to support (at) flourishthriveacademy.com. 

Go Here to Review the F&TA Bonuses for 2015 + Designer Raves about B-School

1 Comment

  1. Mercedes on August 26, 2015 at 8:17 pm

    Heart Mercedes has adapted a signature style charm bracelet that is focused on providing a personalized experience: from choosing stones whose energy attracts you, to a charm that represents you. We keep our packaging simple using paperbag toned materials and a crisp black font, the custom piece is the hero of the package.

    As soon as I send this comment I plan to start writing how I define my brand. I’m a very scattered brained person but I know adding structure to my brand vision will promote its success.

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