#86 How to Get Your Jewelry on Celebrities for Free

As a jewelry designer, you can’t help but notice it on everyone.

For you, red carpets are not so much about music, movies, or culture…it’s all about the jewelry!

Can I get a hellz yeah?!

I can totally relate.

For the longest time, I wanted to be the designer worn by celebrities.

But I didn’t know the first thing about getting their attention…or making a pitch.

Eventually, my jewelry was being worn by total A-list celebs like Halle Barry, Orlando Bloom, and Charlize Theron!

How did I make the switch?

I’m about to share my best red carpet secrets with you on today’s show!

We also have the amazing Sabina Hitchen speaking at our F&TA Live event in September…(registration just opened).

She knows all about how to craft the perfect PR pitch, so definitely come to NYC and play with us!

But without further ado, let’s clear the runway and get this party started!

Click here to download the show notes

Think Globally, Act Locally

Getting noticed by Jessica Alba didn’t happen overnight. Truth is, I didn’t connect with her. It was her stylist. Starting with the big guns seems impossible, but don’t sweat it!

Test your pitch on local celebrities first. Think local newscasters, singers, politicians, business owners, any name people in your city recognize! Plus, you never know who people are gonna know! It can lead to so much more.

Hear my American Idol story on the show!

Break the Mold

Celebrities are not just people who win Oscars and Grammy’s. A high profile entrepreneur can get you way more sales than, say, a celebrity appearance on a sitcom.

Some of my best exposure came from a relationship with a stylist! Reach out to people in your network. Childhood friends, extended family, you’d be surprised how many people have connections and are willing to help!

I’ve got more out-of-the-box ideas on the show.

Take the Next Step

Once you get to “yes” don’t slow down! Take advantage of the opportunity and promote the heck out of it. Leverage this PR like crazy, because you never know when you will have the opportunity again.

Post it on all social media channels, send it out in your newsletter, and call your friends and family. Seriously. Your friends will talk like crazy! Make sure to listen to the episode to catch a few BIG mistakes to avoid.

Don’t forget your Get Your Jewelry on Celebrities for Free Checklist! Download it by clicking the image below.

Podcast Resource Download

Getting your jewelry on celebrities is all about your relationship and your pitch.

You gotta say the right thing at the right time to get to “yes”!

You can learn how to do both of these things at the FTA live event, September 15-16, 2017.

We will be in NYC for 2 days with a bunch of amazing jewelry designers.

Our inspiring lineup of speakers will give you actionable steps to refine your pitch while practicing your relationship building skills.

All in one of the creative capitals of the world!

Click here to hear what designers said about FTA live 2016!

I’ll see you on the red carpet!

xo, Tracy

Links:

FTA Live Event 2017

Get Your Jewelry on Celebrities for Free Checklist Download

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