Which Code is Yours?

Get Your Massive Discount on Laying the Foundation Now!

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THE LTF “BLACK FRIDAY” CODES ARE LIVE!
GET ‘EM BEFORE THEY’RE GONE!

DISCOUNT EXPIRES IN...

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Grab up 25%-100% off Laying the Foundation for our Black Friday Early Bird Sale. You gotta be quick on this - Snooze and you’ll lose.

Codes are valid today, November 16th at 7 am Eastern until they’re used up or the offer expires on November 17th at 7am Eastern. Whichever comes first.

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Here’s how it works:

We expect these codes to expire FAST because there are a very limited number of uses! Start with the highest discount first then keep trying until you find one that works.

Step 1: Click any of the buttons or graphics below

Step 2: Enter the code: BF2018-30

Step 3: If that doesn’t work, try the 25% code off code, BF2018-25

Once they’re used up for quantities, they’re gone.

GOOD LUCK!!

Discount Codes Below

Become An Admired, Successful

Jewelry Designer

By Attracting The Right Clients, Exposure And Engagement For Your Brand

Discover The Simple System These Successful Designers Used To Build A Desirable, Thriving Jewelry Business… In Just 8 Weeks!

If you’re ready to join nearly a thousand independent jewelry designers and makers who have created their own engaging (and profitable) jewelry brands and become our next success story allow us to introduce...

Laying the Foundation is our signature 8-week virtual program designed to teach you how to create desire and demand for your unforgettable jewelry brand with the RIGHT clients and exposure.

You’ll build a business that works for YOU, supports your dream lifestyle, and allows you to unleash your creativity in a way that gives you cash, clarity, and freedom!

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I now run a successful jewelry business that consistently makes more than 5 figures monthly.

I started FT&A with a full-time job and a jewelry-making hobby. Fast forward 9 months– after implementing the very helpful and actionable tools Tracy and Robin provided, I was making enough profit to quit my full-time job and move my production from my dining room table to my a professional design/office space. Before Laying the Foundation, I had exactly 32 paying customers. Since taking LTF, I'm over 8,000 paying customers and 34.6K followers on Instagram. I now run a successful jewelry business that consistently makes more than 5 figures monthly and best of all, I get to work doing what I love. I pinch myself every day. —MELISSA CAMILLERI, SHOPCOMPLIMENT.COM

Before taking the course I hated sales, now I feel excited to approach wholesalers and they’re saying yes after one visit!

Before taking the course, I had on my vision board "find the perfect sales person," because I hated sales so much and felt this was holding me back more than anything. Robin and Tracy gave me tools, advice, and most importantly the correct context for approaching sales in a way that feels really good and is extremely effective. Since the course, I reached out to three local stores for wholesale opportunities and two of them said yes to my line after one visit to their stores. I now feel excited, rather than dreadful, about introducing my line to potential wholesalers, and realized that *I* am that perfect sales person I was trying to manifest on my vision board. —ALLISON GEMMEL LAFRAMBOISE, PRASADAJEWELRY.COM

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Instead of spending my weekends at markets, I focused on my website and the sales ROCKED this year!

Purchasing a home and a bout with breast cancer forced me to cancel a majority of my shows last year. I am happy to say that even in light of my life changes and challenges, I ended my year within $1000 gross sales of the previous year while taking back all of my weekends. Plus, instead of spending my weekends at markets, I focused on my website and it ROCKED this year! Instead of 3 web sales a month in the $60-$100 range, I averaged 3 web sales a day in the $300-600 range during the holidays! I would have never been able to figure out all of this information so quickly on my own. —ANA MARIA ANDRICAIN, JEWELOFHAVANA.COM

THE JEWELRY BUSINESS IS BOOMING 
( ... OR SO YOU’VE BEEN TOLD)

Meanwhile...

  • You feel stuck! You’re just starting out and don’t know how to get your biz off the ground.
  • You’re sick and tired of working on a website that gets basically zero visitors and no sales.
  • People say they LOVE your jewelry all the time! Which is awesome, but you can’t seem to turn those compliments into sales outside of the “friends and family zone.”
  • You keep hearing you should differentiate yourself using a “target market” and “unique voice” but you’re still not getting consistent sales or exposure.
  • You feel overwhelmed all of the time and pulled in so many directions. You don’t know where to focus to move your business forward.
  • The idea of earning four or even five-figures a month feels nearly impossible to you.

We created Laying the Foundation for designers like you who don’t want to feel trapped by having to run the business while not getting the sales results you deserve.

HERE’S THE FULL BREAKDOWN OF WHAT’S INSIDE LAYING THE FOUNDATION COURSE CURRICULUM

WEEK 1

BUILDING DESIRE FOR YOUR UNFORGETTABLE JEWELRY BRAND

We’ll walk you through each aspect of developing a strong brand identity to create demand and desire for your brand. You’ll clarify exactly who your DREAM clients are so you can stop wasting time chasing the wrong customers and take one step closer to developing brand advocates who become customers for life. You’ll also identify your desired sharing proposition which will be the foundation for holistic, long-term growth toward your ultimate vision.

 

  • The Difference Between an Irresistible vs. Ignored Brand
  • Why Your DSP Attracts the Right People to Your Brand
  • How to Build Desire Starting With “Why?”
  • Getting to Know Your Dream Client
  • Creating Desire by Sharing Your Brand Story
  • Turning Your Brand into a Lifelong Emotional Experience
  • Your About Page: The Ultimate Dream Client Attraction Tool
  • 5 Questions to Save Yourself from Your Business
  • Choosing the Right Business Model Part 1 - Direct to Consumer, 3rd Party, and Bespoke
  • Choosing the Right Business Model Part 2 - Wholesale & Private Label
  • Setting & Achieving Goals that Support Your Vision
  • Committing to Yourself & What You Desire
WEEK 2
WEEK 3
WEEK 4
WEEK 5
WEEK 6
WEEK 7
WEEK 8

EACH MODULE INCLUDES

 

The Complete LTF System
including videos, audios, slides, transcripts, and worksheets

Video Cliff Notes 
instant access to a summary of each video with your next action steps

20+ Trainings, Cheat Sheets & Checklists
to ensure that you’re taking action on what you are learning

Done-for-you Sales, Marketing and PR Scripts
these will save you the headache of figuring it all out the hard way!

100% Online Learning 
(+ mobile friendly) you can learn on the go and review the material anytime you need a refresher

COMPLEMENTARY 6 MONTHS OF OUR DIAMOND INSIDERS MEMBERSHIP FOR SUPPORT & RAPID RESULTS

Monthly Accountability Circles
Stay on track while you implement new strategies!

Exclusive Access 
for 6 months, you'll join our private Facebook Diamond Insiders group where you can learn from grads, get support from coaches, and share your #LTFwins!

Member Super Shares  
Our most successful designers regularly share the exact steps they took to get tangible results for their business...and you get a front row seat.

PLUS, YOU'LL GET THE FOLLOWING BONUS MODULE: Mastering Social Media & Your Online Presence (a $4,995 Value)

Build A Successful Jewelry Store Without Laying a Brick with Andreea Ayers Creating an online store has become a pretty simple process. But making your store successful will require some strategic planning. Andreea Ayers will show you how to do both.

Grow Your List and Explode Your Sales Bonus Discover why your list is pure gold and an integral part to your marketing machine. Flourish & Thrive will show you how to make sure you’re doing it right.

How to Attract Instagram Followers that Actually Buy with Melissa Camilleri Instagram isn’t just a numbers game. Melissa Camilleri will show you how to attract authentic and engaged customers who actually want to PURCHASE your jewelry.

I HEART Batching: How to get a bunch of content written… all at once with Melissa Cassera Blog posts, articles, videos, social media posts, emails, and free guides… Melissa Cassera shares her strategies and shortcuts for creating them all.

YouTube Basics for Jewelry Designers

Not sure how to use video in your business? This simple YouTube training shows you practical ways to grow your business using this wildly popular search engine!

Etsy Shop Optimization Strategies with Melissa Kaiserman Etsy is a great place to sell your jewelry IF you know how to stand out from the crowd. Melissa Kaiserman will show you how.

Grow a Profitable Facebook Group with Lauren Zavlunov

Create a place for your biggest fans to connect! You can use Facebook Groups to grow your jewelry brand beyond a product and create a community that's ready & waiting for you to sell to!

Simple SEO for Jewelry Designers

Set up your website and blog the right way with these easy-to-implement SEO strategies.

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Our buyer was so impressed that they nearly tripled their PO!

F&TA gave me the tools to refine my jewelry collection to be more in line with my dream client, and the courage to approach a multi-store wholesale account at the very top of my dream client list! The buyer loved our line so much that to launch, they hosted three successful in-store events. The buyer was so impressed with our high sell through rate that they approved a PO nearly triple the original proposal. Our inventory sold out in less than a month and they immediately placed a reorder. Thank you Robin & Tracy – what you do everyday for our industry and for us as designers and business owners is truly outstanding! —JULES VANCE, WWW.JULESVANCEJEWELRY.COM

Working with Tracy and Robin has been a profound experience.

Working with Tracy and Robin has been a profound experience. I had a vision of growth but really did not understand what that looked like, as this was my first jewelry business. Through being a part of Flourish & Thrive, I was able to understand the landscape of what a thriving and successful jewelry business is. At the end of Laying the Foundation, I had successfully designed my first Summer collection and laid out an action-oriented plan to execute my first Ecommerce website which launched this past May. —JEANNE VERGER, JEANNEVERGERJEWELRY.COM

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Tracy & Robin have saved me years in creating a successful jewelry business and the continued lifetime support is invaluable!

Tracy & Robin, you exude an infectious, uplifting aura that is encouraging and motivating. When I am not enough, I can turn to the Flourish & Thrive community to help me push through whatever is causing me to stumble. Whether through the private Facebook community, or reviewing a lesson I have already completed, I can find clarity in areas that are not my strengths and left to myself would leave my head spinning. Could I accomplish creating a successful jewelry design business on my own? Eventually, I might... but it would take many, many years and I think my sanity would be fleeting. I truly appreciate the invaluable, continued lifetime support Flourish & Thrive Academy offers. —JENNIFER LAWLOR, RIVERGLASSCREATIONS.COM

IS AN INCREDIBLE VALUE

The information you receive in Laying the Foundation is the equivalent of consulting with either Robin or Tracy for 6 months. But that’s not all. You also get indispensable insight delivered directly from our hand-picked bonus speakers.

  • VALUE OF CORE PROGRAM: $12,980
  • VALUE OF BONUS INSIGHT & WISDOM: $5,490
  • VALUE OF PRIVATE IMPLEMENTATION GROUP: PRICELESS
  • TOTAL VALUE: $18,470
  • YOUR INVESTMENT: MUCH LESS!
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OUR NO OBLIGATION, LOVE IT OR
LEAVE IT GUARANTEE.

As always, we want you to be COMPLETELY SATISFIED with our Laying the Foundation course. That’s why we offer a no-risk, money-back guarantee. Try it out for three weeks! If you do the work, show us your results and you are still not satisfied, we’ll refund your money. *Must ask for refund within three weeks of course beginning.

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I went from wide-eyed and clueless to quitting my full-time job to work on my business!

Before LTF, I was a girl with a hobby that I really loved. I went from wide-eyed and clueless to quitting my full-time job to work on my business! My biggest milestones have been: selling from my own website, opening wholesale accounts, creating relationships with industry manufacturers, building a focused social media following, and connecting with celebrities (who are wearing my jewelry)! The course is the reason I have a business today. —IRINA ZHAN, IVJEWELRY.COM

I’m so glad I didn’t wait to join this incredible community!

I was not sure I was even ready to take this course as my business is in the infancy stage. However, after today’s amazing collection review with Robin & Tracy, I’m so glad I didn’t wait to join. It’s helping me to edit my work and focus on one direction at a time. I love being able to rise and learn together in this incredible community. —TOBY MYLES, RIDELIKEAGIRLDESIGNS.COM

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F&TA has breathed life into an industry I’ve been in for over 15 years!

The results from taking LTF have been amazing. My sales increased by 50% in 2014 from 2013 and my mindset changed so much that I was able to move into a new studio space and hire help. I feel confident in designing my first ‘real’ collections and excited to approach wholesale prospects now that I am armed with the right pricing and tools. I feel (and act like) a new person – F&TA has breathed life into an industry I’ve been in for over 15 years! It feels new and exciting again – Thank You both SO much!. —SIENNA KITTELMAN, ZOEANDPIPER.COM

WATCH MORE FROM OUR SUCCESSFUL STUDENTS…

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