October 6th to 8th, 2025 Scottsdale, Arizona

Aligned & Activated

A High-Vibe Mastermind Experience For
Creative Forces of Nature

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The Ultimate Experience for Creative Powerhouses and Visionary Leaders who refuse to blend in. Women who are ready to lead, innovate, and set the standard in their industry.

The Ultimate Experience for Creative Powerhouses and Visionary Leaders who refuse to blend in. Women who are ready to lead, innovate, and set the standard in their industry.

Hosted by Tracy Matthews

Dates: October 6th to 8th, 2025
Location: Scottsdale, Arizona

Step into the Wealthiest, Most Magnetic, Unstoppable Version of You

…and claim your place as the creative powerhouse you were born to be.

This is more than just a retreat. It’s a space for you to connect with the women who expand you to your next level of success as a leader, a creator, and a woman building an extraordinary life and business.

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Step into your next-level identity

Release the parts of you that have been playing small and fully own the woman who leads, innovates, and sets the standard in her industry.

Declare your boldest vision.

Get crystal clear on where you’re headed and map the aligned actions that will take you there faster and with more ease.

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Mastermind with powerhouses who get it and get YOU.

Surround yourself with high-vibe women who inspire you, challenge you, and celebrate your wins like they’re their own. Meet your new biz besties.

Push the Limits of your creative edge

Unlock new perspectives and ideas you can immediately bring back to your work, whether you’re launching something new or evolving your brand.

Leave with both strategy and soul

Walk away with practical next steps, innovative strategies, and the confidence to execute them — all while feeling more lit up about your business than you have in years.

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My intention for the retreat was connected expansion, and the retreat fully supported that, from the curation of people to the content to the spiritual aspects. I feel like a creative force of nature after this retreat.

– Joyia Jones, Joyia Jewelry
Cris Redford

The retreat was amazing! Tracy did a great job curating a group of women that are now my dear friends. I especially loved the combination of business and spirituality. I had major breakthroughs, and I’m so inspired!

– Cris Redford, TLC Transforming Lives
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About Your Host

Tracy Matthews is on a mission to redefine what it means to run a thriving business by helping visionary leaders fully own their gifts and rise as creative forces of nature.

With three decades of experience building and scaling four successful companies, Tracy blends high-level business strategy with her deep roots in creativity, wellness, and holistic growth. Her retreats are transformational experiences designed to reignite your spark, dissolve burnout, and bring the joy back into building your empire.

As the author of The Desired Brand Effect, host of the Creatives Rule the World podcast, sought-after keynote speaker, and multi-passionate CVO, Tracy has guided thousands of entrepreneurs to align their vision, amplify their impact, and lead with authenticity.

If you’re ready to reclaim your energy, unlock your boldest ideas, and step into the most magnetic version of yourself, this is where your next chapter begins.

The Theme:

SHOW UP AND BE SEEN

Whether you’re building a personal or product brand, visibility is the ultimate growth accelerator (and yes, it can feel vulnerable).
That’s why at this retreat, we’re not skimming the surface. We’ll crush through visibility blocks and self-doubt using a powerful blend of somatic work, intentional strategy, and high-level masterminding to help you show up in a way that feels both magnetic and authentic.

The Format:

Over three transformative days, you’ll experience:

  • Expert Guest Speakers: Industry leaders who have built standout, profitable brands without sacrificing their creativity or values. They’ll share the exact strategies, shifts, and mindsets that got them there.

  • Workshop-Style Collaborations: Work through your ideas in real time with other creative powerhouses. You’ll leave with tangible ways to move forward in your business.

  • Somatic Healing & Mindset Work:  Release the patterns keeping you hidden so you can lead and create like you mean it. Let that sh*t go and elevate your vibe and energy.

  • Focused Masterminding:  Gain the perspectives, solutions, and strategies that only happen in a room full of high-caliber peers who have your best interest at heart.

And yes, every attendee gets a Hot Seat to receive targeted support on their biggest business challenge. You’ll walk away not just with answers for your own business, but with insights from every session that you can apply immediately.

The Speakers

*More speakers to be announced

SUE BRYCE

Building a Personal Brand

Sue Bryce is an iconic portrait photographer, educator, and industry trailblazer whose transformative approach to business and branding has empowered thousands of creatives worldwide to step into their worth and build thriving, profitable careers. Sue has redefined what’s possible for creatives by teaching them how to confidently show up as the face of their business

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Danielle McKinley
Danielle McKinley

DANIELLE McKINLEY

Wealth Expansion

Danielle McKinley is a sought-after money mentor and intuitive guide who helps women transform their relationship with wealth from the inside out. Blending practical financial strategy with deep energetic alignment, she empowers her clients to release money blocks, step into unapologetic abundance, and create prosperity that’s both expansive and sustainable.

STACEY OWEN

Marketing Flywheels

Stacey Owen is a writer, speaker, and founder of Hey Silly Rebel. With 12+ years and four businesses under her belt, she blends strategy with playful rebellion to help women cut through the noise, trust themselves, and build success that feels like freedom—not pressure

Stacey Owen
Erica Martin Cioe
Erica Martin Cioe

ERICA MARTICA CIOE

Breathwork and Sound Healing

Erica Martin Cioe is a registered nurse with a deep commitment to holistic healing and mind–body wellness. With 20 years of experience in healthcare, she blends her clinical knowledge with the healing arts to support others in finding balance and transformation.
She is a certified Sound Healer, Breathwork Facilitator as well as a Reiki Master, weaving together science and spirituality in her work. Erica creates safe, nurturing spaces where clients can release stress, restore energy, and reconnect with themselves on a deeper level.
Her approach integrates compassionate care, evidence-based understanding, and intuitive practices—bridging traditional medicine with powerful healing modalities.

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"Tracy has a GIFT for curating groups and facilitating transformation."

I gained so much clarity on my new business model that I launched my new offer within a few weeks, and sold out! 

The connections, ideas, and growth from my experience are mind-blowing. The women I’ve met are now considered close friends (and I know they’ve got my back)!

– Paula Owen, Paula Owen Photography

What’s Included in Your All-Inclusive VIP Retreat Experience:

  • The Three-Day Event: The event will run roughly from 9 to 5 pm on days one and two and end by 4 pm on day three. The event location is in Scottsdale, AZ, close to Old Town, in a private space.
  • Masterminding with your peers: The best part about masterminds is the slide conversations and connections.
  • Lunch and Snacks Both Days: We’ll serve lunch and snacks for all dietary restrictions to nourish your mind and soul during the retreat.
  • Aesthetic Dinner on Night #2 To Connect With Your Peers: We’ll have a group dinner on night two to celebrate the evolution of your brand.
  • Materials and Workbook: Each attendee will receive materials and a workbook to facilitate their transformation.
  • Direct VIP level access to Tracy, the Speakers, and Other High-Achieving Creatives to open up the magic within you.
  • VIP Swag Bag: We’ll be gifting you some valuable treats and swag along the way (don’t worry, this won’t be stuff you want to ditch in your hotel before your flight).

Please note: transportation, accommodations, and flights are not included!

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Comparable Events are valued at: $5000 or more for a 3 day experience

Your Investment

$3333

*Option for extended payment plans available as needed.

Pay In Full Bonus: 1:1 VIP Follow Up Strategy Session 

With Tracy in October, After the Event [$697 Value]

If you have any questions, please contact [email protected] or text Tracy at (602) 492-1258

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Where To Stay

The event activities are located around the Old Town Scottsdale and Camelback Areas. You are free to stay wherever you prefer. We have shared a few recommended hotels below that are close to the event spaces and venues. In some cases, the 

Hotels

  • Hyatt House, Old Town Scottsdale Location 
  • Hyatt Place, Old Town Scottsdale Location
  • Hilton Garden Inn, Old Town Scottsdale Location
  • Marriott, Old Town Scottsdale Location
  • There are many other hotels in the Old Town Scottsdale Area.

 

Other Options

  • Airbnb and VRBO - Get a group together and stay together in a North Scottsdale Airbnb or VRBO. Scottsdale is a beautiful place that is fun to experience with your friends at the retreat. If you’d like some help connecting with others about renting a place, please reach out to [email protected]

When searching for an Airbnb, map the distance from the location for Old Town Scottsdale or Downtown Scottsdale.

 

Main Event: TBD OLD TOWN SCOTTSDALE AREA

Airports

Use the airport code PHX; it is a 22-minute drive from the airport to the Hilton Garden Inn, 24 minutes from the airport to the Marriott, 19 minutes from the airport to Aiden Scottsdale, & 21 minutes from the airport to Sonesta Suites. 

There are also regional airports, including Mesa and Scottsdale, for specialty airlines like Spirit and JSX.

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