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Success Stories     About Tracy & Robin     How it Works     Questions?     Enroll Now!

What If You Could Skip Past ALL Of The Mistakes
“Most” Independent Jewelry Designers Make?

… AND Design Your Dream Jewelry Business
Complete with Consistent Sales and Exposure
+ a Proven Path to Success

You, m’dear, are ready to earn more and work less while becoming the next 'it’ girl (or guy) indie jewelry brand.

What you’re likely missing is a proven success path that shows you the exact steps to take from where you're now to your biggest dream scenario/goal/fantasy business.

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STOP ME IF THIS SOUNDS LIKE YOU…

 

  • It’s hit or miss with your sales, you get tons of views and likes but you really need helps with getting consistent sales
  • You tell yourself you’ll get it done, but at the end of the day, “it” often just gets pushed onto tomorrow’s list (you need some support and accountability!)
  • You’re busy when you get exposure but you can’t figure out how to stay there, especially online.
  • You often think that if only you could pick the brain of your favorite designer (or read the mind of the store owner you're trying to contact), then you would know exactly what you're doing wrong – and how to fix it!
  • You feel isolated because, well, running a jewelry business can be lonely (and your friends and family just don’t understand your challenges)

If you can relate to any of those… something needs to change SOON!

In this day and age of increased competition, fast-moving trends and complex sales & marketing strategy for your brand, it is essential to stay on top of your GAME (or you’ll get lost in the sea of indie jewelry designers).

 

You’ve designed jewelry, you’ve designed your brand, now it’s time to design your business.

 

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But you can’t do it alone… 

Diamond Insiders has everything you need inside to go from barely keeping up to feeling accomplished with daily support and productivity tools.


Enroll Now

Members who are all in with Diamond Insiders for at least a year have gone from scattered to focused growth by taking the right steps based on their stage in business that landed them the exposure and sales they needed to feel in control and more confident.

TishaAbrahamsenI’VE GROWN MY COURAGE, CONFIDENCE, AND MY BUSINESS!

Before Diamond Insiders, I felt completely alone in my business. I didn’t have a community to ask questions to or get a better understanding of how to grow. I didn’t know what I didn’t know! I was convinced Diamond Insiders was way above my head, my business wasn’t “ready” and everyone in there was way more advanced than I was, and couldn’t possibly be interested in supporting me in my little bead business. I’m so glad I took the leap!

I can share my doubts and frustrations right along with each success, grow my courage and confidence and share my own knowledge and support with an amazing group of designers. It’s a very small monthly investment for the access to information and resources you just can't find anywhere else.

I would absolutely recommend Diamond Insiders! I have a much clearer vision and thanks to all the information and support, I understand how to reach my goals. My business is growing at the pace that works for me in my life right now and since joining Diamond Insiders, I feel 100% more confident in my direction.
-Tisha Abrahamsen, Andre Glass

This is the ONLY membership out there designed to meet you at your stage in business and help you grow from having a business idea to earning multiple five or six figures, or even more (dream big darlings!), as an independent jewelry designer.

 

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Follow the exact step by step guide to going from where you're to where you want to be, and learn how to track what matters most to measure your success.

Learn from special guest experts from all areas of the jewelry business, all while knowing you’re actually getting the right things done for achieving the success you’re dreaming of.

Instead of being overwhelmed by the fear that holds you back from having the business you desire, what if you could be the one in control of your success?

Just because you’re an independent business owner, doesn’t mean you have to go it alone. This is a community of kick ass jewelry brands that will be there to support, uplift, and inspire you.

The accountability is the added bonus and secret ingredient to the Diamond Insiders magic.


If you’re truly committed to taking action then you’ll be the one who gets results. Inside Diamond Insiders, you’ll know you’re focusing on the right things first instead of everything on your list. Forget your fear and take control of your business again. Move forward and finally experience that well-deserved sense of accomplishment. Check in and celebrate your progress, then know exactly what steps to take to make your business wildly successful.

That’s Why We Created Diamond Insiders

This is not just another course, overwhelming you with piles of information and leaving you on your own to figure out what to do with what you’re learning. In Diamond Insiders, you will find the much-needed support and ongoing accountability to keep you moving in the right direction.

In other words, we’re bridging the gap between giving you insider information and inspiring you to implement what you learn in your own business.

Whether you’re ready to go from making some sales to generating steady revenue each month, or you're consistently making sales every month and looking to take your business to the next level, you’ll find someone who can relate inside Diamond Insiders.

Someone who has been where you're and someone who knows how to help you fill in the gaps. We’re bringing the jewelry world’s top influencers to you (and they’re ready to answer your questions)!

Diamond Insiders will be active and go beyond just being educational. Along with Tracy & Robin, you will have access to our coaches on a daily basis for support so you can get “shiz” done in your jewelry biz.

From hand-picked success coaches to specially-created, in-depth trainings, you’ll get all the knowledge and support you need to become a wildly successful jewelry designer.

We founded the membership on the idea that being a part of a like-minded community is the best environment for starting and growing a jewelry business.

And we’ve proven it over and over again with the success of our members!

Who Have We Helped Along the Way?


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DIAMOND INSIDERS HELPED ME DIRECT MY FOCUS ON WHAT MATTERS

I joined almost a month after having major surgery and nearly having a huge mental breakdown. I wasn't sure if it would really help, but I decided to take the leap and join. I know I've said it before, but I'll never stop saying it.

Becoming part of DI was one of the best decisions I've made for our business. Tracy & Robin have helped me become more focused and driven. I love the weekly commitment and check-in posts, but I also love the camaraderie in the group. It's like having a second family, but one that understands the nuances and difficulties of having a jewelry business.
-Nyssa Stem, Shadow Box Studios

Over the past 2 years, our business started taking off in ways we’d never expected it. Last year we did a full rebrand, and launched our very own online shop hosted fully on our website. During that process, I’ve repeatedly turned to the Diamond Insiders community to ask for peoples opinion on what works, or to get ideas on things we knew we somehow wanted to do but didn’t know how. (I even think the way we did our about us page is the result of that). We also grew the wholesale side of our brand to 17 stores (and we’re adding some more in the next months) in different countries in Europe. 
-Johan VanDamme and Fredrik Andersson Juvelan.net

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If only this had been around when I was starting out.

There was not anything like Diamond Insiders when I started making jewelry. I don’t even think Google was around yet! I can’t tell you how many days I stopped working at the end of the day, feeling like I had checked things off my to-do list but had gone nowhere in my business.

It’s true what they say that hindsight is 20/20. I can look back at each phase in my growth and see what I should have been focusing on at the time. And I’ve translated that into plans and lists and experts to share with you inside Diamond Insiders.

It’s great to have ideas, but if you don’t have support to execute them, you’re not going to move them forward. And obviously you’re not going to make any money from them.

Every business is constantly growing and evolving. Whether you need to map out systems, write production manuals, or step back from the day-to-day operations so you can focus on higher level leadership and meeting your BIG goals, Diamond Insiders has got you covered.

When I first started out, I often felt frustrated and confused about what I needed to do. I felt like I was spinning my wheels to put it mildly.

 

I always said to myself, “I wish there was someone who could tell me exactly what I needed to do so I could overcome these obstacles and reach my goals.”

During that time, I met Robin at a trade show.

She was the Director of Sales for Dogeared Jewels & Gifts. Robin helped Dogeared grow from a small company into a well-known jewelry brand. Sales grew over 800% in just a few short years.

The line went from being sold in specialty boutiques to include major department stores and chains like Nordstrom, Neiman Marcus Direct, Bloomingdale’s, Lord & Taylor, Von Maur and South Moon Under. Robin and I became fast friends and I was all ears when she gave advice about how to grow my own brand.

Now, we’ve created a platform where you can learn everything you need to know about starting and running a jewelry design business so you can spend more time creating and doing the things you love.

We knew we had to create resources to help indie jewelry business owners along on their journey. This is a huge industry with so much potential, and we wouldn’t want you to miss your opportunity because of a lack of support and accountability.

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Each Month You’ll Master How To Become an Unforgettable Jewelry Brand by Following Our Proven F&TA Jewelry Brand Success Path

The membership has gotten a complete makeover and we’re so excited to release this to the public

for the first time in 2017.

It’s designed to meet you at your stage in business and help you grow from having a business idea to earning multiple five or six figures, or even more (dream big darlings!), as an independent jewelry designer.

You’ll take a quiz to know you where you’re at and you can pull resources created specifically to support you at your stage in business…

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STAGE 1
STAGE 2
STAGE 3
STAGE 4
STAGE 5
STAGE 6
STAGE 7
STAGE 1

Your Jewelry Idea Incubator

The jewelry idea incubator is the first stage to becoming a jewelry brand superstar. Here you're going to lay down the groundwork of your brand and create a strong foundation for your business.

This is just the beginning where you can take your business idea and build a solid model while checking off all the basic items you need to get started.

STAGE 2

Your Signature Brand

Now that you’ve graduated from the Incubator stage, it’s time to move onto the Signature Brand stage.

This stage is all about nailing down what you want to be known for, developing your brand assets and discovering what your brand really stands for.

No joke, this is one of the most important stages and you’ll probably come back to it many times in business as you pivot or grow.

STAGE 3

Gaining Exposure For Your Jewelry Brand

Now that you’ve zeroed in on your brand, it’s time to get more exposure and sales.

This stage is all about starting to build the momentum that will make you the next unforgettable brand superstar. Here we focus on all forms of exposure for media and sales while leveraging the power of relationships within your network, both online and off.

There is no ONE way to build a successful brand. Here is your chance to test out what works for you and double down to get massive results.

STAGE 4

Amplifying Your Exposure + Sales

Every smart jewelry business “cookie” knows that ongoing exposure and sales is a must in order to keep your business running.

Now that you’ve moved on from figuring out what works for your brand, it’s time to amplify your results (and skyrocket your profits!) Dive deep into strategies that are working while implementing your vision to move your brand forward.

Test out advertising and advanced marketing tactics. Get your brand out there in a BIG way.

(Don’t be scared to dream big. Remember, this is all about YOUR vision, not somebody else’s).

STAGE 5

Earn More, Work Less Business Architecture  

You’ve mastered what works for you, now it’s time to make this momentum effortlessly repeatable.

We’re talking: business on autopilot.

Yes, you still have to create the framework and identify the potential systems based on your strengths. The Business Architect Phase is about taking all this goodness you’ve created and mapping it out. This makes it easy to bring on support to help you so you can scale your business to your next level vision of success.

STAGE 6

Expanding Beyond & Ultimate Success

You’ve got your business Architectural Map worked out, and it’s time to put all of that structure to work for you. This stage is all about scale.

Scale is your vision of ultimate success. It’s that sweet spot where selling, exposure and business become a little easier and all of your efforts are working to grow your business in alignment with your values and dreams.

Your leadership skills and communication are critical to the success of this mission. You are ready to put support in place and step into the 40,000 foot view of your design business.

STAGE 7

Mastering It All

You’re a badass and you know it! You’ve hit the mastery stage and now is your time to reap the benefits of all of your hard work.

You deserve it! Remember that complacency is the death of a strong business. Now is your time to master more ninja techniques, develop strategic partnerships and share your success with your team and your creativity with the world.

Here’s How You Will Implement What You Learn

Remember those late nights you spent banging your head on your workbench trying to find the solution to your current frustration?

Whether it be with an ordering system, a vendor, or your social media posts?

What if you had direct access to industry experts, Diamond Insiders success coaches and an entire community of designers at the ready to answer your questions 24/7?

Imagine having the tools you need to assess every area in your business, plus instructions to help you identify and break down any roadblocks keeping you from massive success.

 

We have helped countless jewelers grow their businesses from just surviving to thriving. We’ve also been known to give hand-picked members of our community ‘business makeovers,’ in other words, given them a boost to their next level of growth.

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Diamond Insiders Snapshot

Here’s everything you’ll receive when you enroll tied up in a pretty digital bow

 

  • F&TA Jewelry Brand Success Path, think of it as a roadmap from point A (where you are now) to point Z (where you want to be) in your jewelry biz
  • Accountability Circles with support from our accomplished Diamond Insiders Success Coaches
  • Checklists of what you actually need to be doing at every stage
  • Scripts and systems templates that you can replicate in your business
  • The kick in the pants you need to implement all of the above!

PLUS...

  • Guest expert panels + interviews
  • Recommended resources
  • Member super-shares from mega successful members

FANCY FLOURISH & THRIVE BONUSES

Dream Client Intensive: $198  •  Ramp Up Your Holiday Sales: $398

 Time Optimizer Formula: $98  •  Line Sheet & Catalog Templates: $98

Advanced Pricing Bundle: $98  •  Sales & PR Scripts: $198

Systems Organizer Templates: $98   

TOTAL BONUS VALUE: $1168!

Are You Ready to Joindi-logo-long

 

Say yes, today! Registration will only be open until Sunday, May 7th at 11:59 PM Eastern.

YOUR INVESTMENT: Your one-time Enrollment Fee of $149 covers every single diamond insiders training & resource already in the member site. After that, you’ll pay just $49/month

Here’s what you’ll get as a Diamond Insider:

  1. Our Diamond Insiders Success Metric Tool to measure your own definition of success so you can celebrate your wins. Forget being caught in the trap of comparing yourself to other designers!
  2. Immediate access to your Jewelry Brand Success quiz that easily pinpoints where you’re at in business. Think of it as your GPS guide to the business of your dreams.
  3. Access to our vault of 100+ trainings, meditations, productivity practices, templates, scripts, and checklists tailored to the 7 stages of business success.
  4. Orientation call with Tracy & Robin to give you the best possible experience as a Diamond Insider.
  5. First Month of membership FREE.

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Your Diamond Insiders Membership

$49 / month
One-Time Enrollment Fee of $149

  • Value of Monthly Trainings: $1495
  • Value of Accountability Circles: $495
  • Value of Diamond Insiders Success Coaches: $1495
  • Value of Monthly Expert Interviews: $495
  • Value of the F&TA Jewelry Brand Success Path: $3,995
  • Value of Bonuses: $1186
  • TOTAL VALUE: $9,161
  • Access to all of this is just $49 / MONTH!


Enrollment is only open for 5 days. JOIN NOW!

Don’t Wait For The Next Registration Window The Price Will Go Up!!

The regular price for Diamond Insiders is $68/month with a $169 enrollment fee.

$149 ENROLLMENT FEE + THE FIRST MONTH FREE IS A ONE TIME ONLY OFFER!

Join Now To Secure Lifetime Founders Pricing!

And when you sign up before enrollment closes you’ll get access to all of our bonuses at no extra cost.

WHAT DIAMOND INSIDER MEMBERS ARE SAYING…


BEST INVESTMENT IN MY JEWELRY BUSINESS

When I joined Diamond Insiders I was juggling my business with a full-time sales job. I felt overwhelmed by the jewelry industry and I didn’t know where to find the answers to the questions I was facing in my business.

So many of the daunting challenges and questions facing my business have been navigable through the amazing resources and support provided by Tracy & Robin. The money I spend on my monthly membership is unquestionably one of the best investments I have made in my jewelry business.

It's so easy to feel alone in this industry, especially during the early phases of growth and learning. I love the DI because I feel like I have a support network of talented, bright and uplifting designers who are all experiencing or have experienced, similar challenges in their business as I have. It's also inspiring to know that I can share my own strengths and knowledge with other group members, who need may need help in certain areas of their business where I have expertise.
-Keltie Maguire, KeltieleAnneDesigns.com

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A GENEROUS COMMUNITY WHERE EVERYONE CAN SUCCEED

Before joining Diamond Insiders, I had a thriving business already, thanks to so much mentorship from Tracy &Robin. I wanted to remain a part of their community, so I chose to join Diamond Insiders to continue to be a part of the kind, helpful, insightful, and motivating group they were establishing.

There is a different feeling of support in the Diamond Insiders compared to other makers groups I’m in. It truly is competition free and a place I feel like I can share my wins, help others, and also seek support when I need it. Everyone is so generous with their ideas and solutions while seeking to help everyone succeed. I don’t thrive in competitive environments where people are always comparing one another. I had already had a taste of the kind of community Tracy & Robin cultivated and I wanted to stay a part of their swirl. 🙂
-Melissa Camilleri, ShopCompliment.com

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FROM VISION TO SUCCESS IN MY FIRST JEWELRY BUSINESS

Working with Tracy & Robin has been a profound experience. I had a vision of growth but really did not understand what that looked like, as this was my first jewelry business.

Through being a part of Diamond Insiders, I was able to understand the landscape of what a thriving and successful jewelry business is.
Jeanne Verger, jeanneverger.com

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OUR NO OBLIGATION, “TRY AND APPLY” GUARANTEE.

While we realize this might not be for everyone, we cannot offer refunds. In order to ensure the best possible results, we recommend joining Diamond Insiders membership and applying the F&TA Jewelry Brand Success Path for at least six months to a year in your own business.

If you find that the membership is not for you, we can issue credit towards another one of our digital products within the first 30 days of your membership.

GOT MORE QUESTIONS?

Why would I join this instead of one of your courses?

We are constantly developing new valuable material for our students. With Diamond Insiders, you get access to all our cutting edge content… hot off the press! This is the best way to receive our most up-to-date material and the ONLY way to get it on an ongoing basis!

How is Diamond Insiders different from the Jewelry Business Incubator Group?

Unlike other groups managed by F&TA, including our Jewelry Business Incubator, this is a high-touch hands on group. They are two completely separate entities.. almost incomparable!

Diamond Insiders is a membership group that offers daily answers to your questions from our highly skilled team of success coaches. Diamond Insiders is not only a thriving community, but will also support you with exclusive trainings, industry influencer interviews, and monthly Q&A calls. It is a complete resource for your journey to build a successful jewelry brand!

How can I be sure that Diamond Insiders will even help me?

Between the two of us (Tracy & Robin), we have over 40 years of jewelry industry experience. We’ve already been through all the roadblocks a struggling jewelry designer will face and we know exactly how to get you through them.

Also, as you may have noticed on this page, we have already helped hundreds of designers build the jewelry business of their dreams through our free trainings, courses, and coaching.

We have the insider knowledge and industry expert connections and we want to share them with you!

How will my business / life change after joining Diamond Insiders?

Bottom line, you have learned enough. Now it’s time to implement. No more feeling alone, or lost, as you try to navigate the sometimes scary and overwhelming world of entrepreneurship. You will be empowered with the exact steps you need to take to reach your goals, and you’ll have the accountability to make them happen. In other words, you will have a TON of support and guidance to keep you on the right track!

What if I want to cancel?

No problem! We aren’t going to lock you into any sort of commitment or contract. You are free to cancel anytime and you will not be billed for the next month.

How often will I be charged?

You will be charged every 30 days from the date you sign up.

Can I join anytime?

No. We will only open registration for short enrollment periods, and we will be raising the price before the next round. If you don’t join now, you will have to wait until registration re-opens (date currently undecided).

 

Will I get the call recordings?

Yes! Every Q&A call and interview we conduct will be posted on the member site. That way, if there is a call you can’t listen to live you will always be able to listen at your convenience

 

How long are the trainings available?

The trainings will be available for 60 days before they get locked into the training vault. We will be implementing a rewards system that will enable members to earn points and unlock trainings from the vault.

 

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Diamond Insiders is ABSOLUTELY for you if:

  • You’re ready to start getting things done instead of spinning your wheels wondering what you should be doing
  • You want to easily navigate the endless cycle of marketing trends and attract more influencers
  • You're coachable, ready to build REAL relationships with other makers (because you know that a rising tide lifts all boats) and want direct access to leaders in the industry
  • Your biggest challenge is implementing the piles of knowledge you already have

 

Diamond Insiders is NOT right for you if:

  • You’re not at all interested in raising prices to reflect the time, energy, and expertise you put into each and every collection
  • You aren't interested in the support or accountability so you can stop guessing about how to get the results you want and clearly know your next step
  • You’re not open to loving support and networking with a community of independent jewelry designers and DI Success Coaches
  • You’re not really interested in implementing what you’ve learned

Just give yourself a minute to imagine what life would be like if you knew exactly where you could go to connect with other amazing designers, industry experts, and mentors who know your business inside and out.

You could form relationships that are not only fulfilling, but that actually help your business grow. You’ll stop feeling like you’re wandering aimlessly each day, on your own, figuring it all out.

Imagine sitting there with your friends and family… without feeling like you need to ask them for any support with your business struggles, because your needs are so completely met in Diamond Insiders.

What if, for once, conversations with family were about how great your business is, and the new friends you’ve made in it?

  • Imagine planning to meet up with fellow Diamond Insiders members at events (or just for fun!)
  • Imagine knowing exactly where to go when you’re stuck to find the BEST solution the first time
  • Imagine the sense of being totally supported by people who are cheering you on and who know what it is you do all day.

 

It feels great, right?

 

Don’t wait… invest in yourself NOW.

Are You Ready to Joindi-logo-long

 

Say yes, today! Registration will only be open until Sunday, May 7th at 11:59 PM Eastern.

YOUR INVESTMENT: Your one-time Enrollment Fee of $149 covers every single diamond insiders training & resource already in the member site. After that, you’ll pay just $49/month

Here’s what you’ll get as a Diamond Insider:

  1. Our Diamond Insiders Success Metric Tool to measure your own definition of success so you can celebrate your wins. Forget being caught in the trap of comparing yourself to other designers!
  2. Immediate access to your Jewelry Brand Success quiz that easily pinpoints where you’re at in business. Think of it as your GPS guide to the business of your dreams.
  3. Access to our vault of 100+ trainings, meditations, productivity practices, templates, scripts, and checklists tailored to the 7 stages of business success.
  4. Orientation call with Tracy & Robin to give you the best possible experience as a Diamond Insider.
  5. First Month of membership FREE.

Diamond-Foilmd

Your Diamond Insiders Membership

$49 / month
One-Time Enrollment Fee of $149

  • Value of Monthly Trainings: $1495
  • Value of Accountability Circles: $495
  • Value of Diamond Insiders Success Coaches: $1495
  • Value of Monthly Expert Interviews: $495
  • Value of the F&TA Jewelry Brand Success Path: $3,995
  • Value of Bonuses: $1186
  • TOTAL VALUE: $9,161
  • Access to all of this is just $49 / MONTH!


Enrollment is only open for 5 days. JOIN NOW!

Don’t Wait For The Next Registration Window The Price Will Go Up!!

The regular price for Diamond Insiders is $68/month with a $169 enrollment fee.

$149 ENROLLMENT FEE + THE FIRST MONTH FREE IS A ONE TIME ONLY OFFER!

Join Now To Secure Lifetime Founders Pricing!

And when you sign up before enrollment closes you’ll get access to all of our bonuses at no extra cost.

If you’ve got a ton of questions about your jewelry biz. We’re here to answer them inside the Diamond Insiders community.

Robin & I have coached, consulted, and advised thousands of jewelry designers and brands to success. Personal feedback from us is worth it’s weight in precious gems set in gold. 

Here’s to thriving in every part of your life!

xoTracyRobin

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