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Want Record Breaking Black Friday & Cyber Monday Website Sales This Holiday Season?

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The Ultimate Holiday Sales Machine

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Black Friday & Cyber Monday proven, effective strategy...
Master the simple urgency marketing strategy designed to deliver $2K to $20K in online sales in just 5 days, or less!

Regularly $297

One Time Offer $47

This Product is Delivered to Your Inbox Immediately



The Ultimate Holiday Sales Machine System ($997)

The complete system walks you through how to plan your event, develop irresistible offers, get people to your offer, market your promotion, and follow up after the event.

Even though this is a Black Friday through Cyber Monday system, you can legitimately use it anytime of the year to create epic offers.


The Done-For-You Black Friday “Trifecta” Marketing Calendar and Promotion Plan ($297)

Yes, you heard it right, we’ve mapped out a sample marketing calendar that you can edit, tweak, and plug and play your own content based on your offer.

You’ll have a crystal clear roadmap for your email marketing and promotional plan, social media content ideas, and everything you need to promote your event like a boss.


Sales and Follow Up Email Scripts + Templates ($397)

We’ll give you done-for-you scripts with swipe copy, email templates to swipe, abandoned cart email sequences, and follow up email sequences that you can plug and play to amplify your impact and increase your conversions.


Black Friday - Cyber Monday - Holiday Promotion Timeline and Checklist ($97)

No more worries about planning this project. We’re dropping an epic checklist and customized timeline so that you can manage all of the tasks and keep you on track.


The Project Planning Toolkit ($297)

Save weeks, days, and hours of time planning any promotion. Your done-for-you project plan, project brief, and project recap plan are going to be your favorite assets to plug and play anytime you have a promotion. You're welcome!

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Ready for Ultimate Sales?

Regularly $297

One Time Offer $47

This Product is Delivered to Your Inbox Immediately

Let’s be realistic:

Want to know the secret to pulling in epic website sales during seasonal holidays (think Black Friday, Cyber Monday, Valentine’s Day, etc.) that consistently bring in 5-figures (or more) a month?

It’s not about having 50K followers on Instagram…

Or spending thousands on FB ads…

Or offering discounts that last for weeks and months…

Or partnering with influencers and affiliates…

It’s about creating an irresistible offer, getting people to show up to buy, and, most importantly, implementing a system for follow up that sells long after the initial sale.

(Then you can wash, rinse, and repeat over and over again!)

At Flourish & Thrive Academy...

We get great results for our students as we’ve helped over 7500+ jewelry and creative product brands create financial security and wealth doing what they love!

These brands have come to us at various stages in business from make their first sale to scaling to multiple six or seven figures and beyond.

Regardless of your goals, RIGHT now, you need to build a solid direct to consumer revenue stream on your own branded website that allows you to take your power back!

F&T - Holiday Ultimate Bundle Mockup V3 COMPRESSED

Ready for Ultimate Sales?

Regularly $297

One Time Offer $47

This Product is Delivered to Your Inbox Immediately

Hey There! It’s Me, Tracy Matthews!

I’ve spent my entire career in the fashion, jewelry, and creative product space → first as a designer and maker, and now as a mentor to designers. 

I co-founded Flourish & Thrive Academy 8 years ago to serve a need I had at the early stages of my career, to overcome the roadblocks creative types hit at different stages in business. Since then, we’ve helped over 7500+ brands build profitable 5, 6 and 7 figure businesses by using the Desired Brand Effect System.

I used to always say: I wish someone would just TELL ME WHAT TO DO! 

Back then there was no one to tell me what to do so I learned the hard way...and I’m here to make it much easier on you!

Now, I’m here to tell YOU what to do → You’re welcome!


Marketing always works - when you do it right!

Times are changing and that’s why it’s so important to implement algorithm proofed strategies that are working now. There’s a lot of competition and it’s your time to stand out in a sea of creative brands and capture your piece of the pie. 

F&T - Holiday Ultimate Bundle Mockup V3 COMPRESSED

Get all the Training Your Need to Make a Big Impact This Holiday Season!

Regularly $297

One Time Offer $47

This Product is Delivered to Your Inbox Immediately

As Seen In…


As Seen In…

Twyla Dill headshot

My sales increased 72% within 3 Months.

Twyla Dill,
Twyla Dill Designs


I had a 430% increase in April and a $6000 increase in May.

Karina Harris,
Waffles and Honey


I went from extreme burnout to a 200% increase in sales with Flourish & Thrive.

Nicole Gariepy,
FantaSea Jewelry

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