Laying The Foundation Is The Best Way To Fast-Track The Growth Of Your Jewelry Business
With Laying The Foundation, you’ll learn how to quickly attract die-hard customers, make predictable sales and be seen as the best in the biz (without spending another dime on trade shows)

Laying the Foundation is our signature 8-week virtual program designed to teach you "The Desired Brand Effect" - how to create desire and demand for your unforgettable jewelry brand with the RIGHT clients and exposure.
The Desired Brand Effect Happens In Three Stages:
MOST FLEXIBLE
Pay Monthly
FREE!
SUPERCHARGE YOUR BLACK FRIDAY JEWELRY SALES BUNDLE ($2,389 VALUE)THE COMPLETE LTF CORE PROGRAM ($13,980 VALUE) VIDEO CLIFF NOTES (INCLUDED!) 20+ EXERCISES, CHEAT SHEETS & CHECKLISTS (INCLUDED!) DONE-FOR-YOU SALES, MARKETING AND PR SCRIPTS (INCLUDED!) BONUS MODULE: MASTERING SOCIAL MEDIA & YOUR ONLINE PRESENCE ($1980 VALUE) BONUS SUPPORT: 6 MONTHS ACCESS TO DIAMOND INSIDERS MENTORSHIP, PRIVATE FACEBOOK FORUM, + OFFICE HOURS AND MEMBER SUPER SHARES ($495+ VALUE) TOTAL VALUE: $18,844
BEST VALUE
Pay in Full
FREE!
SUPERCHARGE YOUR BLACK FRIDAY JEWELRY SALES BUNDLE ($2,389 VALUE)THE COMPLETE LTF CORE PROGRAM ($13,980 VALUE) VIDEO CLIFF NOTES (INCLUDED!) 20+ EXERCISES, CHEAT SHEETS & CHECKLISTS (INCLUDED!) DONE-FOR-YOU SALES, MARKETING AND PR SCRIPTS (INCLUDED!) BONUS MODULE: MASTERING SOCIAL MEDIA & YOUR ONLINE PRESENCE ($1980 VALUE) BONUS SUPPORT: 6 MONTHS ACCESS TO DIAMOND INSIDERS MENTORSHIP, PRIVATE FACEBOOK FORUM, + OFFICE HOURS AND MEMBER SUPER SHARES ($495+ VALUE) TOTAL VALUE: $18,844 + SAVE $205
BY ENROLLING IN LAYING THE FOUNDATION, YOU’LL MASTER HOW TO…

- Make progress every day because you know the exact steps to take to start and grow your business fast.
- Steadily increase your online sales because you finally know how to get traffic and turn it into customers.
- Crack the “conversation code” and easily turn a compliment into an order without feeling pushy, salesy or completely blanking on what to say.
- Have a list of repeat customers and consistent sales each month because you finally attract the right buyers on a regular basis.
- Feel grounded and super focused because you’re working on generating revenue, not menial tasks.
- Make our husband proud because you turned that “expensive hobby” into a profitable 5, 6 or 7 figure business without working 12 hours a day.
MOST FLEXIBLE
Pay Monthly
FREE!
SUPERCHARGE YOUR BLACK FRIDAY JEWELRY SALES BUNDLE ($2,389 VALUE)THE COMPLETE LTF CORE PROGRAM ($13,980 VALUE) VIDEO CLIFF NOTES (INCLUDED!) 20+ EXERCISES, CHEAT SHEETS & CHECKLISTS (INCLUDED!) DONE-FOR-YOU SALES, MARKETING AND PR SCRIPTS (INCLUDED!) BONUS MODULE: MASTERING SOCIAL MEDIA & YOUR ONLINE PRESENCE ($1980 VALUE) BONUS SUPPORT: 6 MONTHS ACCESS TO DIAMOND INSIDERS MENTORSHIP, PRIVATE FACEBOOK FORUM, + OFFICE HOURS AND MEMBER SUPER SHARES ($495+ VALUE) TOTAL VALUE: $18,844
BEST VALUE
Pay in Full
FREE!
SUPERCHARGE YOUR BLACK FRIDAY JEWELRY SALES BUNDLE ($2,389 VALUE)THE COMPLETE LTF CORE PROGRAM ($13,980 VALUE) VIDEO CLIFF NOTES (INCLUDED!) 20+ EXERCISES, CHEAT SHEETS & CHECKLISTS (INCLUDED!) DONE-FOR-YOU SALES, MARKETING AND PR SCRIPTS (INCLUDED!) BONUS MODULE: MASTERING SOCIAL MEDIA & YOUR ONLINE PRESENCE ($1980 VALUE) BONUS SUPPORT: 6 MONTHS ACCESS TO DIAMOND INSIDERS MENTORSHIP, PRIVATE FACEBOOK FORUM, + OFFICE HOURS AND MEMBER SUPER SHARES ($495+ VALUE) TOTAL VALUE: $18,844 + SAVE $205
TAKE ADVANTAGE OF THIS SPECIAL OPPORTUNITY -
JOIN LTF AT THE SPECIAL 50% OFF PRICE AND GET FREE ACCESS TO:
- The Complete Supercharge Your Black Friday Jewelry Sales
- 6 Months Membership To The Diamond Insiders
- The full LTF program at 50% off before the program and pricing are updated
MOST FLEXIBLE
Pay Monthly
FREE!
SUPERCHARGE YOUR BLACK FRIDAY JEWELRY SALES BUNDLE ($2,389 VALUE)THE COMPLETE LTF CORE PROGRAM ($13,980 VALUE) VIDEO CLIFF NOTES (INCLUDED!) 20+ EXERCISES, CHEAT SHEETS & CHECKLISTS (INCLUDED!) DONE-FOR-YOU SALES, MARKETING AND PR SCRIPTS (INCLUDED!) BONUS MODULE: MASTERING SOCIAL MEDIA & YOUR ONLINE PRESENCE ($1980 VALUE) BONUS SUPPORT: 6 MONTHS ACCESS TO DIAMOND INSIDERS MENTORSHIP, PRIVATE FACEBOOK FORUM, + OFFICE HOURS AND MEMBER SUPER SHARES ($495+ VALUE) TOTAL VALUE: $18,844
BEST VALUE
Pay in Full
FREE!
SUPERCHARGE YOUR BLACK FRIDAY JEWELRY SALES BUNDLE ($2,389 VALUE)THE COMPLETE LTF CORE PROGRAM ($13,980 VALUE) VIDEO CLIFF NOTES (INCLUDED!) 20+ EXERCISES, CHEAT SHEETS & CHECKLISTS (INCLUDED!) DONE-FOR-YOU SALES, MARKETING AND PR SCRIPTS (INCLUDED!) BONUS MODULE: MASTERING SOCIAL MEDIA & YOUR ONLINE PRESENCE ($1980 VALUE) BONUS SUPPORT: 6 MONTHS ACCESS TO DIAMOND INSIDERS MENTORSHIP, PRIVATE FACEBOOK FORUM, + OFFICE HOURS AND MEMBER SUPER SHARES ($495+ VALUE) TOTAL VALUE: $18,844 + SAVE $205
IT’S TIME TO STOP GUESSING ABOUT WHAT TO DO NEXT AND GET YOUR OWN AMAZING RESULTS
LIKE THESE DESIGNERS...

Toby Went From Single Digit Sales on Etsy to Quitting Her Day Job
Laying the Foundation is a requirement to set your business (and yourself) up for success! Before Laying the Foundation, I’d only sold 3 or 4 pieces and I was only making a few hundred bucks. Now, I’m am doing so well, that I quit my full-time job to focus 100% on my jewelry business! I love the lifetime access so I can go back and revisit the information anytime I need a refresher. I’d definitely recommend Laying the Foundation if you’re serious about building a jewelry business. I have ZERO regrets investing in the program even though it was a big financial stretch for me at the time.
- Toby Myles, Ride Like a Girl Designs
Nicole Went From Extreme Burnout to Increasing Her Sales 200%!
I’ve been in the jewelry business since high school. After years owning a retail store, then working for another jeweler, I was burned out. I knew I needed a change, so I quit my job and started pursuing my business full time. That’s when I signed up for Laying the Foundation. Before LTF, I was making $2000/month. The year I took the course, I made $35K. The next year, I more than doubled my sales, bringing in $75K. Laying the Foundation is a fantastic resource for solo-designers who want to make sales and live a better life.
- Nicole Gariepy, FantaSea Jewelry


Andrea Went From a ZERO Profits to Selling Out Collections
Before joining Laying the Foundation, my business was directionless, expensive and not turning a profit. I was referred to Flourish & Thrive Academy by a friend in my stone setting class. Even though my sales were slow, I was determined to invest in the program. After taking LTF and applying what I’ve learned, I launched my e-commerce website and I’m selling out of my collections every season. During the course, I learned about private label design and I recently launched and landed 6 stockists before my formal outreach campaign.
Laying the Foundation is a great fit for any designer ready to get serious about turning their hobby into a real business or taking their existing business to the next level.
- Andrea Li, Andrea Li Designs
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