facebook pixel Skip to content

The Blog

#221 The Mindset of Strategic Growth with Jess Gebauer and Mary Ann Saville

By Tracy Matthews | October 15, 2019

Running a business is a full-time job. There’s so much to keep track of, and it takes serious focus to stay on top of everything. Now imagine running TWO! Introducing,…

Read More

#220 Building Community and Die Hard Fans Around Your Brand with Chelsea Farmer

By Tracy Matthews | October 8, 2019

If you’re struggling with social media, read on… You can have a strong social media presence and an online community of raving fans without having millions of followers. What’s more…

Read More

How This Unstoppable Designer Keeps Her Business Thriving, Even In Tragedy

By Tracy Matthews | October 4, 2019

Today, I’m going to share the story of a resilient designer who transformed her business in just one year and kept her business growing during grief. I’ve made it my…

Read More

#219 Top 10 Takeaways of Our SOS Live Retreat (Success Stories with Designers)

By Tracy Matthews | October 1, 2019

I am just beaming today, m’dear!  My team and I just wrapped up our quarterly SOS Live Retreat in NYC… and it was incredible! When I was just getting started…

Read More

#218 The Biggest Website Design and Conversion Mistakes Jewelry Designers Make and How to Fix Them with Erin Alexander

By Tracy Matthews | September 24, 2019

Have you ever noticed that grocery store layouts are all pretty much the same? The bakery is near the front, where you’re met with the comforting aroma of fresh bread.…

Read More

#217 How One Designer Increased Her Sales by 47% After the Tragic Loss of Her Mother with Twyla Dill

By Tracy Matthews | September 17, 2019

I am constantly blown away by the resilience and creativity from the designers in our community. Twyla Dill is one radiant example. While living in Turkey, Twyla learned how to…

Read More

#216 Why Selling at Shows Might be Killing Your Business

By Tracy Matthews | September 10, 2019

We both know that selling at shows can be back-breaking work, m’dear. And it doesn’t get easier as you get older… trust me. Plus, what would happen to your biz…

Read More

#215 Exactly What to Do, Ditch, or Delegate to Scale Your Sales

By Tracy Matthews | September 3, 2019

What makes a jewelry designer successful? Is it talent? Hard work? Luck? Not even close! If being talented and working hard was all it takes to make it in the…

Read More

One Designer who Took Her Jewelry From a Healing Hobby to a Fulfilling Business

By Tracy Matthews | August 29, 2019

There’s nothing better than a jewelry designer who not only loves what they do but makes their work extra special by creating meaningful pieces.  That’s why I can’t wait to…

Read More

Best of Series #3: Episode #90: 10 Content Creation Ideas to Promote Your Next Jewelry Collection Launch

By Tracy Matthews | August 27, 2019

Are you struggling to come up with content ideas for your brand? I’m here to help… When someone buys from you, it’s your chance to build a relationship and gain…

Read More

Get Social!