The Blog

10 Ways to Use Video Marketing in Your Jewelry Business

February 26, 2021
jewelry designer working on video marketing

Think about your favorite accessories. Maybe it’s that copper bracelet that pops against your white sweater, those turquoise earrings that show off your natural tones, or that white gold and…

Read More

Flourish & Thrive Academy Announces The 2021 BIPOC Mentorship Program Winners

February 1, 2021
BIPOC scholarship program for jewelry designers and artists

In July of 2020, Tracy Matthews committed a $42K mentorship program for Emerging BIPOC Designers and Makers. The program begins February 1, 2021 and runs for one year. Flourish &…

Read More

How to Write an Email to Get Featured in a Magazine or Podcast

January 26, 2021
image of jewelry designer sending a pitch email to get featured

For a jewelry business owner, there are few things more exciting than opening the page of your favorite industry magazine to see your designs displayed. Having your products featured in…

Read More

7 Tips to Write Email Subject Lines People Want to Open

January 26, 2021
7 tips to write email subject lines

Everyone knows the old adage about judging a book by its cover. Unfortunately, the same is true for emails. You can write the greatest email to ever grace the internet,…

Read More

The Top 4 Email Marketing Platforms for Jewelry Designers

January 13, 2021
image of jewelry and banner with the top email marketing platforms

Congrats! If you found your way here, that means you must be serious about taking your jewelry or creative product business to the next level with email marketing. Every thriving…

Read More

5 Tips for Writing Emails That Convert for Creative Businesses

January 13, 2021
image of woman sending emails about her jewelry brand

The right email marketing strategy is sure to make a difference in your efforts. But, your emails still need to show your product in the best light possible and convert…

Read More

10 Steps to Starting a Jewelry Business Marketing Plan

December 18, 2020
image of jewelry designers working on a marketing plan

Whether you’re looking to grow your jewelry brand into a profitable side hustle or a  booming full-time business, the work doesn’t stop after you register your business name. Once you’ve…

Read More

6 Steps to Launch an Email Marketing Strategy for your Jewelry Business

December 18, 2020
image of an email envelope symbol with text about marketing

It’s no secret that email marketing is a crucial element for marketing a successful creative business. We’re not just saying that! Studies have shown that 59% of marketers say email…

Read More

Your Ultimate Guide to Choosing the Right Jewelry Business Names

December 9, 2020

Choosing a jewelry business name isn’t as easy as using an “instant name generator”. (Please don’t use those.) Let’s take a look at why your business name matters, then we’ll dive right into choosing the right name for your jewelry business. And after that? Business success.

Read More

11 Steps to Start a Profitable Jewelry Business From Home

December 9, 2020

You’ve got a talent for jewelry design and making. Now you’re thinking about starting a jewelry business (or maybe you’ve already started)! Now, jewelry making and selling your jewelry are…

Read More