The Blog

Shopify, Woocommerce or Squarespace: Best E-commerce For Creative Businesses

March 30, 2021
best ecommerce website for jewelry designers

We’re fortunate enough to live in an online world, where physical storefronts are no longer a must. But, just like the right location or building makes all the difference, so…

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5 Things You Need in Your Small Business Digital Marketing Plan

March 9, 2021
image of a digital marketing plan

It isn’t easy to make a name for yourself. All the talent and artistic ability in the world can still go unnoticed, especially in a $230-billion industry. This problem is…

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10 Ways to Use Video Marketing in Your Jewelry Business

February 26, 2021
jewelry designer working on video marketing

Think about your favorite accessories. Maybe it’s that copper bracelet that pops against your white sweater, those turquoise earrings that show off your natural tones, or that white gold and…

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Flourish & Thrive Academy Announces The 2021 BIPOC Mentorship Program Winners

February 1, 2021
BIPOC scholarship program for jewelry designers and artists

In July of 2020, Tracy Matthews committed a $42K mentorship program for Emerging BIPOC Designers and Makers. The program begins February 1, 2021 and runs for one year. Flourish &…

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How to Write an Email to Get Featured in a Magazine or Podcast

January 26, 2021
image of jewelry designer sending a pitch email to get featured

For a jewelry business owner, there are few things more exciting than opening the page of your favorite industry magazine to see your designs displayed. Having your products featured in…

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7 Tips to Write Email Subject Lines People Want to Open

January 26, 2021
7 tips to write email subject lines

Everyone knows the old adage about judging a book by its cover. Unfortunately, the same is true for emails. You can write the greatest email to ever grace the internet,…

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The Top 4 Email Marketing Platforms for Jewelry Designers

January 13, 2021
image of jewelry and banner with the top email marketing platforms

Congrats! If you found your way here, that means you must be serious about taking your jewelry or creative product business to the next level with email marketing. Every thriving…

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5 Tips for Writing Emails That Convert for Creative Businesses

January 13, 2021
image of woman sending emails about her jewelry brand

The right email marketing strategy is sure to make a difference in your efforts. But, your emails still need to show your product in the best light possible and convert…

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10 Steps to Starting a Jewelry Business Marketing Plan

December 18, 2020
image of jewelry designers working on a marketing plan

Whether you’re looking to grow your jewelry brand into a profitable side hustle or a  booming full-time business, the work doesn’t stop after you register your business name. Once you’ve…

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