Tracy Matthews

Happy Birthday to Tracy!

By Tracy Matthews / May 21, 2015

Yes, it’s true…today is my birthday and I can’t wait to celebrate! I love my birthday because I love celebrating! Every year, I take the day off, do something that lights me up and sing karaoke (one of…

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The FREEDOM Method Challenge

By Tracy Matthews / April 1, 2015

Contest Rules & Regulations You must be registered for the Challenge. Click here to join! You must have completed ALL challenges by end of the day April 22nd, 2016. All contest entries MUST be posted to Instagram and…

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What Every Designer Ought to Know About Building a Business Online

By Tracy Matthews / February 10, 2015

Are you struggling to get more jewelry sales online? I know what you might be thinking: my customers want to try my jewelry on before they buy it? I am here to challenge that belief! It may seem…

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The little known “thing” could make or break your jewelry biz

By Tracy Matthews / March 18, 2014

Curious, do you think it’s better to cast a wide net and try to appeal to everyone? Or stay focused on one customer to build your brand and get more raving fans? OK go: answer the question. If…

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