Tracy Matthews

#300 Creatives Rule the World Celebration

By Tracy Matthews / May 4, 2021

We have a lot of milestones to celebrate today, m’dear. First of all, you’re about to listen to the 300th episode of the Thrive by Design Podcast! That’s more than 5 years’ worth of weekly episodes for jewelry…

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#299 How to Bring the Joy Back to Marketing with Laryssa Wirstiuk

By Tracy Matthews / April 27, 2021

Do you feel like you’re running out of ideas to market your jewelry brand? Laryssa Wirstiuk is here to help. Laryssa is the founder and creative director of Joy Joya, a digital marketing agency for jewelry brands. She’s…

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11 Ways to Sell More Jewelry This Mothers Day

By Tracy Matthews / April 14, 2021

Mothers are pretty special people. If you’re lucky, your mother is the person you can always turn to for advice, support, and encouragement – and she loves everything you create (even the pieces you’re not so proud of).…

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#297 How to Unlock More Creativity (and Prosperity) in Your Business with Patricia Lohan

By Tracy Matthews / April 13, 2021

The energy of your home or office could be affecting your motivation, creativity, and ability to attract prosperity into your life. Patricia Lohan is a Feng Shui expert, manifesting magnet, alchemist, healer, spiritual nomad, and real-life Irish Celtic…

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best ecommerce website for jewelry designers

Shopify, Woocommerce or Squarespace: Best E-commerce For Creative Businesses

By Tracy Matthews / March 30, 2021

We’re fortunate enough to live in an online world, where physical storefronts are no longer a must. But, just like the right location or building makes all the difference, so does your choice of e-commerce platform. The right…

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jewelry designer working on video marketing

10 Ways to Use Video Marketing in Your Jewelry Business

By Tracy Matthews / February 26, 2021

Think about your favorite accessories. Maybe it’s that copper bracelet that pops against your white sweater, those turquoise earrings that show off your natural tones, or that white gold and emerald ring that dances in the sunlight. Few…

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BIPOC scholarship program for jewelry designers and artists

Flourish & Thrive Academy Announces The 2021 BIPOC Mentorship Program Winners

By Tracy Matthews / February 1, 2021

In July of 2020, Tracy Matthews committed a $42K mentorship program for Emerging BIPOC Designers and Makers. The program begins February 1, 2021 and runs for one year. Flourish & Thrive Academy was founded with the intention of…

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image of jewelry designer sending a pitch email to get featured

How to Write an Email to Get Featured in a Magazine or Podcast

By Tracy Matthews / January 26, 2021

For a jewelry business owner, there are few things more exciting than opening the page of your favorite industry magazine to see your designs displayed. Having your products featured in publications like magazines, blogs, and podcasts not only…

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7 tips to write email subject lines

7 Tips to Write Email Subject Lines People Want to Open

By Tracy Matthews / January 26, 2021

Everyone knows the old adage about judging a book by its cover. Unfortunately, the same is true for emails. You can write the greatest email to ever grace the internet, only to have it fall flat. Why? The…

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