Position Title:

Media and Content Marketing Manager

Position Overview:

FLOURISH & THRIVE ACADEMY IS HIRING A MEDIA AND CONTENT MARKETING MANAGER

A few questions...

Are you excited to be in a support role for a quickly growing online company?
Are you highly organized and LOVE following projects through to completion?
Do you have excellent time management skills and feel fulfilled checking tasks and projects off your list?
Do you quickly anticipate a person’s requirements and implement quickly?
Is your motto is to “always be learning” and you enjoy a fast-paced work environment?
Do you thrive to serve with a smile and upbeat attitude?
Do you LOVE making customers happy?

The Media and Content Marketing Manager position is 30-40 hours per week virtual position and we are willing to train the right person. Yes, you can work from home 100% of the time! These hours would need to be worked within normal working hours of 9am - 5pm EST.

Flourish & Thrive Academy is seeking a Marketing Manager to create and oversee and manage the production of content across all marketing channels including our blog, social media and social search channels for the brands. .

Flourish & Thrive Academy is the premier online business and marketing education company for jewelry designers and makers. Our specialty is teaching jewelry designers and makers how to create unforgettable and profitable jewelry brands that everyone is talking about.

Keep reading if you are excited to work closely with a quickly growing company where you’ll be part of a rockstar team…

Duties and Responsibilities

Thinking this job is tailor-made for you? Read on to learn more. We need someone who:

Develop new content for our growing community! Help develop and create new content for our customers.
Curating and producing branded content, SEO, creating a cohesive social media strategy with said content, planning, managing and implementing the marketing calendar. You’ll filter content through the “Know, Like and Trust Factor” of content curation (in collaboration with the marketing team), curate images for the blog, messenger, social media, youtube, post social media content on a daily basis, engage with our followers, anticipate what’s next and come up with new strategies for content management and marketing.
You’ll develop a game plan that encompasses the overarching direction of Flourish & Thrive Academy and work closely with our marketing strategy to implement. You’ll also be responsible for working directly with our content writers to curate the correct content, create eye-catching social media graphics and other members of our team to make sure the blog content, social search, and social media is running smoothly and on point with our marketing calendar.
Required to deep dive and understand our audience’s buying patterns and behaviors and use that to make the best decisions for overall revenue and sales growth. Our motto is community and collaboration over competition. Our customers are the cornerstone of our success and customer retention is our utmost priority.
Responsible for detailed tracking and curating metrics on social media, email and the blog to improve conversion rates while lowering costs per lead. We’ll also require you to give feedback on copy, graphic design and other promotional materials and work with our team closely to improve all of these things.

Position Details

Here's who this position is NOT for:

You don’t enjoy working virtually or at home.
You can only work at night or on the weekends. Yes, the hours are flexible but you must be available between 9am EDT and 5pm EDT to work with the team.
You don’t like to be told exactly how to do something or the reverse. There will be a balance in your own creativity in completing assignments, but there will also be times when systems have to be followed to a T.

The commitment for this role is 30-40 hours a week starting, with the potential to add more hours for the right person. If you learn fast and have the availability this could increase quickly. Your schedule will need to start at the same time each day Monday through Friday. That will be discussed during the interview. Training will be provided for most of the software programs you are not familiar with.

Here's are some of the KNOWLEDGE AND SKILLS the right person for this position needs to have:

Manage a detailed, strategic content calendar and posting schedule to increase engagement including the following platforms:
- - Blog
  - Instagram
  - IG stories
  - IGTV
  - Facebook
  - Facebook Groups
  - Youtube
  - Pinterest
  - ManyChat automation and threaded messages
  - Email Marketing
Manage the production of content with our content creation team.
Oversee metrics and tracking to optimize our content to increase engagement, exposure and growth
Test our assumptions - think beyond the status quo and what our competitors are doing
Oversee content consistency
Report our content marketing results to the team
Increase overall growth and customer retention
Mentor and train members of the marketing team to make sure our skills are constantly up to date
You must also have:
- A+ verbal and written communication skills
- Experience and expertise in launching and managing comprehensive, measurable online marketing campaigns
- A data-driven mind - you always check the data before making a decision and take pride in recognizing the most important data to make informed decisions that can be tested.
- A love for creating and scaling systems and turning successful efforts into ongoing, automated systems
- Expertise in content marketing
- A passion for learning and teaching yourself new things. You love finding tools and resources and becoming an expert in them.
- Creative, outside the box thinking - always thinking beyond the status quo to test and integrate next level strategies
- Extremely strong integrator and implementation skills
- Strong attention to detail and a checklist-driven style to make sure that everything is working smoothly before a campaign goes live
- Quickly learn new technology and CRM Software (we use Infusionsoft)
- Experience updating a wordpress blog
- Have a natural knack for technology and learning new platforms

WHAT’S IN IT FOR YOU?

Every day you’ll have the opportunity to interact with people and help them achieve their biggest goals. You’ll be focused on the things you truly LOVE to do -- serving others and making people happy.

We have a virtual team spread around the world who love working together. But the position will require you to work day during the hours of 9-5 EST Monday-Friday. Your job responsibilities will vary week by week making this position exciting. If you’re interested in the jewelry industry, you’ll have an inside look because you’ll be working closely with vendors and manufacturers to create beautiful designs (don’t worry, I’ll be doing the design piece).

You’ll have the flexibility to work at home in your PJs or at a local coffee shop. Our goal is to support you in keeping you motivated to do excellent work!

You’ll be challenged to “think outside the box” on a daily basis while being supported with tools and mentoring to help you get the job done well. Plus, one of our core values is to always be growing and learning so we’ll be here to support you on your journey as you continue to evolve. We are business-minded but an environment of FUN and excitement are important to all of us...so let’s do this!

What’s important to us is that there is a strong communication channel, that you are getting your responsibilities completed on time or early.

So whatcha think? Maybe a great fit?? We’d love to know more about you…

Application Instructions

If you would like to be considered for this position please...
Fill out the application by 2/26/2020

Fill out the application

If you want to step into a role with incredible growth opportunities, enjoy making your goals and have an entrepreneurial spirit, this just might be the role for you!

What to learn a little bit more about us? Keep reading!

What We Do

We empower independent jewelry brands to launch, grow and scale profitable businesses for creative, professional and personal freedom.

In everything we do, we aim to inspire confidence and action. Our signature offers help independent designers to break free from the starving artist syndrome and use their creativity to grow their business and profit. We give them a tangible step-by step roadmap that small actions every day build a business designed around life values and goals.

We lead a passionate team that is committed to excellence, always sees the upside to any situation, and maintains the strength and flexibility to change course as our business evolves.

Meet Tracy

You might know Tracy Matthews from her top-rated “Thrive by Design” podcast, or from the courses, coaching and masterclasses she offers to help independent jewelry brands build their businesses through tried and true marketing, sales and growth strategies . To learn more about our fearless leader, check out the details here.

Our Team + Company Values

Can Do Attitude: We get it done through creative problem-solving, teamwork, being solutions oriented and asking for help
Community Over Competition: We believe in customer happiness and creating a community where everyone CAN be successful
Always learning and Implementing: Education is the core of our company. We strive to be on top by continually educating ourselves.
Fun: Work is play and the reverse. We love doing what we love so it never feels like work
Integrity: We show up in the best possible way with transparency and honesty to grow
Innovation: We strive to be moving forward in ways to best serve our customers and industry

#TeamFTA Perks

We’re a team full of motivated individuals, so why not?

The Benefits:

Competitive compensation
Once a quarter paid creative days
Get your B’day off!

The Team:

We’ve built an amazing team of A-Players who really enjoy each others company
Tracy’s committed to having fun and making the workplace challenging and inspiring daily.

Remember to fill out the application by 2/26/2020…