lillypulitzer

What's Working in 2024 to Increase Your Website Traffic

Episode 466: What’s Working in 2024 to Increase Your Website Traffic

By Tracy Matthews / March 19, 2024

Want the best 2024 strategies to drive more traffic to your website and sell more online? I’m sharing a bunch of super valuable data and statistics with you that prove how powerful online sales still are when growing…

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What's Working in 2024 to Increase Your Website Traffic

Episode 465: 3 Lessons From Instagram and Facebook Crash Last Week

By Tracy Matthews / March 12, 2024

How do you life-proof, recession-proof, and algorithm-proof your jewelry business? Raise your hand if you’re overly reliant on Instagram or Facebook to make sales, and you notice anytime the algorithm shifts or something changes that you see a…

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How to Increase Your Perceived Value With Packaging Design

Episode 464: How to Increase Your Perceived Value With Packaging Design

By Tracy Matthews / March 7, 2024

Do you know how to use packaging to increase your product’s perceived value and bring customers back again and again? To make more money and attract more customers, you need a strong brand – and a strong brand…

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The Enneagram And Your Business with Hillarie Kay

Episode 463: The Enneagram And Your Business with Hillarie Kay

By Tracy Matthews / February 29, 2024

How do you know that you’re using your strengths and challenges and those of the people you bring into your company to support your business’ growth and success? If you’ve ever wondered how the people you surround yourself…

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3 Reasons Why You Aren't Attracting The Right Customers

Episode 462: 3 Reasons Why You Aren’t Attracting The Right Customers

By Tracy Matthews / February 22, 2024

What if you’re not attracting the right customers? If the people walking up to you or meeting you online aren’t your ideal customers, it’s important to understand how to reel those dream ones in.  Because if you’re in…

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The Power of In-Person Events for Small Business

Episode 461 The Power of In-Person Events for Small Business

By Tracy Matthews / February 15, 2024

Today we’re talking about the power of live events and how impactful they are for growing your small business!  For years, one of my favorite things to do was host events at Flourish and Thrive Academy because of…

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Building a Community of Ethical Makers with Ethical Metalsmiths

Episode 460: Building a Community of Ethical Makers with Ethical Metalsmiths

By Tracy Matthews / February 8, 2024

In today’s episode, we’re diving into some incredibly important topics about ethical and sustainable jewelry production, making, and sourcing! This is a hot topic that everyone wants to talk about and learn about, so we’re also going to…

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Finding her Creative Flow later in life

Episode 459: Finding Her Creative Flow Later in Life with Estelle Vernon

By Tracy Matthews / January 30, 2024

If you’ve been thinking about starting a jewelry business in retirement or have been making jewelry but haven’t gotten serious about selling it to your dream customers, then today is for you! If you’re interested in learning about…

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Episode #458: Growing an Email List and Selling Out of Collections in a Day with Nicole Burch

Episode 458: Growing an Email List and Selling Out of Collections in a Day with Nicole Burch

By Tracy Matthews / January 30, 2024

What if you could just drop a jewelry collection and make $10k in 2 days because you followed a step-by-step roadmap? If that’s a goal of yours, listen to this episode where I interview one of my students,…

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From Hobbyist to Scaling Her Jewelry Brand The Right Way with Audrey Allman

Episode 457: From Hobbyist to Scaling Her Jewelry Brand The Right Way with Audrey Allman

By Tracy Matthews / January 25, 2024

Today’s episode is all about how to scale your jewelry hobby into a wildly profitable business and take it to that next level! If you’re ready to make a big impact this year while prioritizing what’s important in…

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