Creating Collections for Thriving Artists
We Created a Step-by-Step Guide to Help
Optimize Your Collections and
Double Your Business!
Follow our simple formula and develop a cohesive collection that sells!
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Learning how to tell a story with your work and to design products that merchandise well together is what will make your pieces fly off the shelf!
A cohesive collection is essential regardless if you are selling direct to consumer, in person, in your own retail store, on your website, Etsy shop or to wholesalers who are reselling in their stores.
But it can be tough to find that perfect combination of elements necessary for developing a collection that makes sense to buyers.
Whether you are a designer, or if you have been at it for awhile, Creating Collections That Sell is an indispensable resource.
Never get stuck on collection development again.
- The Key Elements for Developing a Cohesive Collection
- How to Define Your Signature Style
- Pricing & Merchandising your Collection for Sales
- Collection Development Timelines
- BONUS: Collection Evaluation Worksheet
Discover the tools to sell your products to more of your DREAM clients and raving fans today!
ENTER YOUR CONTACT DETAILS ABOVE TO RECEIVE EVERYTHING YOU NEED TO BEGIN DEVELOPING A COHESIVE COLLECTION THAT SELLS!
My entire attitude and outlook for my jewelry business has turned around.
I was going into my 10th year and felt like a complete failure. I was heavily contemplating quitting my jewelry business. Now, not only is my business thriving, but my entire attitude and outlook for my jewelry business has turned around. I learned how to create a proper collection and how to present it to wholesale clients and the press.
Brooke Mosher, BrooklynCesigns.ca
I was picked up by a few of my top 10 dream accounts…
At the summer NY Now show, I was able to open more new accounts and attract more traffic to my booth. This is because F&T helped me to focus on developing a stronger collection for my dream stores, spend more time marketing to the dream stores and improve my overall booth presentation. I was picked up by a few of my top 10 dream accounts (Virtu, Kuhl Linscomb) and I reconnected with some old accounts (Laughing Dog Gallery, Grand Hand Gallery).
Ann Chikahisa, ChikahisaStudio.com
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