Month: May 2017

#95 How to Sell OOAK to Retail Stores

By Tracy Matthews / May 30, 2017

Think you can’t sell your OOAK designs to retail stores ?   That making one off pieces is only good for in person events or online sales?   Think again!   In this ever changing economy, store owners…

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#94 How to Attract Massive Publicity by Applying for Grants and Awards

By Tracy Matthews / May 23, 2017

“Fake it ‘til you Make it”   I used to say that to my yoga students all of the time when I would teach them arm balances.   Guess what, it works! They would believe they could levitate…

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#93 6 Ways to Work Less and Make More with Your Custom and OOAK Jewelry Brand

By Tracy Matthews / May 16, 2017

Selling MORE jewelry doesn’t always mean making more profits. In fact, when I had a wholesale jewelry business years ago…I was selling about 1000 units a month, generating great revenue, but working my butt off (without the profits…

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#92 How to Hire a Virtual Assistant for Your Jewelry Business with Nathan Hirsch

By Tracy Matthews / May 9, 2017

The best part about owning a jewelry business?   You get the choose which 18 hours you work each day!   But seriously, did you think having your own business would eat up all your time?   Truth…

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#91 The 7 Stages to Accelerate Jewelry Business Success

By Tracy Matthews / May 2, 2017

Designers always ask me,   “Tracy, how did you create a jewelry brand that consistently generates multiple 6 figures and only spending 10% of your working time in it?”   Well, it wasn’t because of the 30 page…

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