CEO mindset training

Stop Selling Products, Start Selling Transformation: The $8,000 Bracelet Story with Stacey Brass Russell

By Tracy Matthews / August 13, 2025

Stop Selling Your Product and Start Selling This Instead The $8,000 Bracelet That Changed Everything Picture this: A successful business coach walks into the Cartier mansion in New York, slightly nervous that they’ll think she’s “not a big…

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The Permission to Be Seen: Breaking Free from Small Business Invisibility with Heather Noska

By Tracy Matthews / August 7, 2025

How Small Business Owners Can Break Free from Invisibility What if the thing keeping your business small isn’t lack of strategy, but lack of permission to be fully seen? I had one of those conversations recently that stayed…

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Finding Your Edge: The Powerful Questions That Change Everything

By Tracy Matthews / August 5, 2025

The Questions That Will Change Your Business (And Your Life) What if I told you that your next breakthrough isn’t hiding in a new strategy, but in a single question? Last month, I was coaching a brilliant entrepreneur…

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How to Scale Yourself Before Your Business with Leadership Expert Elizabeth Hartke

By Tracy Matthews / July 30, 2025

How to Scale Yourself Before Your Business: Why Most Entrepreneurs Are Doing It Backwards Ever feel like you’re working harder than ever but somehow moving backwards? You’re not broken. You’re just doing it in the wrong order. Here’s…

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