marketing strategy

Episode #584: How to Stretch Yourself to Make 10K (or More) This May and Bring Your Clients Along for the Ride

By Tracy Matthews / April 14, 2026

What Would You Do With an Extra $10,000 This Month? Not next quarter. Not “someday.” This May. I know that might feel like a stretch. That is kind of the whole point. In this episode of Creatives Rule…

Episode #578: The Sales Rhythm Your Business Is Missing (And Why Willpower Won’t Create It)

By Tracy Matthews / March 12, 2026

You Don’t Have a Sales Problem. You Have a Rhythm Problem. If you’ve been showing up, creating, learning, and still staring at inconsistent sales numbers, let me offer you a reframe: the problem probably isn’t what you know.…

Episode #576: Why You’re Posting Consistently But Still Not Selling Consistently

By Tracy Matthews / March 4, 2026

You’re showing up every day. So why does your bank account tell a different story? You’re posting and engaging. You’re doing every single thing the marketing world told you to do. And yet the sales are inconsistent. Unpredictable.…

Episode #574: Why Most Creative Founders Build Busy Businesses Instead of Iconic Brands

By Tracy Matthews / February 24, 2026

What if everything you were told about growing your creative business was completely backwards? Most jewelry designers and creative entrepreneurs I know are not lazy. They are not unmotivated. They are working their absolute hearts out, posting every…

5 Personal Brand Secrets That Make You Stand Out Online With Taylor Smith

By Tracy Matthews / July 9, 2025

What if the secret to scaling your creative business wasn’t perfecting your craft, but finally stepping out from behind it? As jewelry makers and creative entrepreneurs, we’ve been conditioned to believe our products should speak for themselves. We…