Month: February 2015
I just love a good story! Don’t you? Great brands know how to tell stories with their written and visual marketing (and so should you). Storytelling is a powerful way to connect to your audience and DREAM clients!…
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A brief story of what you do and why you do it: I’m the designer, marketing strategist, packager, photographer (you name it I do it) for The Pink Locket. Designing jewelry gives me freedom on many different levels.…
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What gets you excited to get out of bed every morning? One of my favorite things in the world is to wake up in the morning, check my inbox, and see an inquiry for an engagement ring or…
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A brief story of what you do and why you do it: I have been a performer for most of my life, and lavish costumes and jewelry come with the territory. When I am on stage I love…
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Are you struggling to get more jewelry sales online? I know what you might be thinking: my customers want to try my jewelry on before they buy it? I am here to challenge that belief! It may seem…
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A brief story of what you do and why you do it: Jewelry making has been a passion since childhood. What I enjoy the most of making jewelry is how a hand crafted piece can make an impact…
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Have you ever worried that having a STRONG opinion might turn off DREAM buyers? Or maybe you are worried about taking design risks because it’s too “OUT there” and it might affect your sales? Although it might seem…
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