Creative Business

Episode #569: The Pivot: Why I Refuse to Put Creatives in a Box (And What an Iconic Founder-Led Brand Actually Looks Like)

By Tracy Matthews / January 7, 2026

What Happens When You Outgrow Your Own Success? There’s a special kind of trap that successful creatives fall into. You build something good, maybe even great. Revenue is flowing. Systems are working. But underneath it all, you’re suffocating.…

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The Wake-Up Call Every Business Owner Needs: How to Prepare Your Business for the Unexpected (Even When You Think You Can’t) with Erin Pelicano

By Tracy Matthews / October 9, 2025

The Wake-Up Call Every Business Owner Needs: How to Prepare Your Business for the Unexpected It’s the question no one wants to ask. But after what happened to Erin Pelicano, it’s the question every small business owner needs…

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The 5-Minute EFT Tapping Session That Cracked Me Open: Becoming a Wildly Wealthy Woman with Jackie McDonald

By Tracy Matthews / October 2, 2025

What If the Thing Holding You Back Isn’t a Lack of Strategy But a Part of You That’s Still Scared? I used to think that if I just worked harder, got clearer on my goals, or found the…

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From Macrame to Millions: How a 20-Year Cancer Survivor Built a Jewelry Empire While Healing Her Soul with Scosha Woolridge

By Tracy Matthews / September 25, 2025

When Crisis Becomes Your Greatest Teacher: Lessons from 20 Years in Jewelry What do you do when everything you’ve built starts feeling like a beautiful prison? That’s the question Australian jewelry designer Natasha Scosha faced after two decades…

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From $400/Week to 8-Figure Exit: Sue Bryce’s Brutal Truth About Making Money as an Artist

By Tracy Matthews / September 18, 2025

The Wake-Up Call That Changes Everything What happens when you’re 30, working at the best photography studio in your country, and making $400 a week while all your friends are buying houses? For Sue Bryce, it became the…

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From Burned Out Middle Manager to Leadership Coach: The Career-Saving Framework with Aaron Wagner

By Tracy Matthews / September 12, 2025

One Man’s Journey from Middle Manager Burnout to Saving Corporate Careers Picture this: You’re sitting in your doctor’s office, stressed beyond belief, and instead of the usual “eat better, exercise more” advice, your doctor looks at you with…

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From Scattered to Strategic: How a Multi-Passionate Creative Found Her Purpose in Trichology with Kerri Jarrett

By Tracy Matthews / September 11, 2025

Have you ever felt like you’re doing everything but accomplishing nothing? Like you’re a “hundred ping pong balls bouncing around in a room”? That’s exactly how Kerri Jarrett described herself before her transformation. This master-level hair stylist was…

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Stop Competing, Start Creating – The Secret to Scaling a Business You Actually Love And Pays You Well

By Tracy Matthews / August 26, 2025

When Success Stops Feeling Successful Here’s something nobody talks about in the entrepreneurship space: You can be wildly successful on paper and completely miserable on the inside. Sound familiar? If you’re nodding along, feeling that familiar pang of…

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