Archive for May 2016
#43 How to Create a Wholesale Line Sheet that Catches a Retailer’s Attention
You only get one first impression! And…according to Forbes Magazine it takes at most 30 seconds for a total stranger to form their first impression of you. You might be thinking, what does this have to do with my jewelry business? It’s a pretty short answer when it comes to making sales (especially to stores)……
Read More#43 How to Create a Wholesale Line Sheet that Catches a Retailer’s Attention
You only get one first impression! And…according to Forbes Magazine it takes at most 30 seconds for a total stranger to form their first impression of you. You might be thinking, what does this have to do with my jewelry business? It’s a pretty short answer when it comes to making sales (especially to stores)……
Read More#42 How to Get Your Jewelry in Stores: 12 Strategies to Increase Wholesale Sales
Do you remember when you were a kid and you dove (or fell) into the deep end of the swimming pool for the very first time? Overwhelming + a little scary, right? That’s the same feeling a lot of designers get when they think about establishing or even increasing wholesale sales for their jewelry biz.…
Read MoreHappy Birthday to Tracy (2016 edition)!
Hello from Asheville… it’s true…tomorrow is my birthday!. Robin surprised me about 4 times with birthday cakes at dinners and lunches… already. I was literally surprised every single time! At first, I was kind of like… “Robin, come on! We already celebrated.” But I eventually just embraced it. There’s no stopping her because she knows…
Read More#41 How To Win A Grant For Your Jewelry Business with Hilary Halstead Scott
It’s the saddest story in the jewelry industry- A talented designer pulls the plug on their jewelry biz too soon because there’s nobody to come alongside them and teach them the business component of their creative passion. It happens WAY too often in our field…but it doesn’t need to ever happen again! Here’s why: You…
Read More#40: The Biggest Pricing Mistakes That Cost You Big Time
Let’s go back to school today… Raise your hand if you’ve ever gotten feedback that your jewelry is priced too high or too low. Raise your hand if you aren’t making enough sales because of price resistance that you don’t know about… …Seriously, get your hand up. Because I can pretty much guarantee that if…
Read More#39 Simple Tips To Understand Your Financial Reports with Mariel Diaz
On today’s episode, we’re talking all about numbers and financial reporting! …Okay, so I probably lost the attention of about half of you with that sentence. Stay with me, today’s subject is critical for you to grasp! I totally get it: As creative designers, most of us don’t love financial reports, extensive budgeting and expense…
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