Best Practices
Have you curated aesthetic photos of your jewelry products online but still aren’t making the sales you expected? Maybe you’re missing out on a very powerful tool; one that is often overlooked but can bring in consistent sales…
Some people believe you can’t make money off your creativity. You’ve been working hard to grow your jewelry business and prove them wrong. You see other designerss who can do it. And they makes it look so easy.…
People think that you need a massive team and a complex structure to build a million-dollar company. But what many fail to realize is that if you simplify and streamline your growing company, you can achieve a million-dollar…
If you want to increase the odds of survival for your jewelry business, you need to learn how to manage your business finances. In today’s episode, I interviewMelissa Houston, a Chartered Professional Accountant (CPA) of over 20 years…
Before you started your independent jewelry business, chances are you never had to worry about hiring people. But once your business reaches a certain level of growth, you need a team to keep that growth going. So, how…
If you want to grow your business, but your current strategies aren’t working… then the only path to growth is change. Last February, we officially wrapped up our EPIC Jewelry Brand Makeover Bootcamp and closed the doors to…
“I have a couple of tips when you land a podcast or TV feature. Get your message and your sound bites under wraps. If you don’t even know your message or your company, or you don’t have your…
“You’re not selling a product. You’re selling a lifestyle. You’re selling a movement. You’re selling the real feeling why people buy from you.” This is one of the many insightful lessons from our podcast guest this week, Monica…
Even with over 25 years of experience in the jewelry industry, Joel Ingwaldson was struggling with her business because she didn’t have the proper systems in place. Unfortunately, Joel’s story is pretty common. One of the biggest reasons…
“I always wanted to have my own business ever since I saw Betsey Johnson’s fashion show when I was 13. And I was like, ‘oh my god,’ she’s so much fun with her blue hair and tattoos. Her…