jewelry business

The DM Selling Method: Why Sales Calls Are Killing Your Conversions with Jillian Murphy

By Tracy Matthews / October 30, 2025

What If the Secret to Selling More Wasn’t More Calls, But Better Conversations? I’ve been in the online business space for over 14 years, and I thought I’d seen every sales strategy under the sun. Then I sat…

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Gold Prices Are Skyrocketing: Here’s How to Turn It Into Cash Flow and Confidence

By Tracy Matthews / October 23, 2025

When Rising Gold Prices Feel Like a Threat but Are Actually Your Biggest Opportunity Have you been watching gold prices climb and feeling that knot in your stomach? You’re not alone. For jewelry designers and brand owners, rising…

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The Future of Flourish & Thrive Academy

By Tracy Matthews / July 1, 2025

The Future of Creative Business: How My Reinvention Is Changing Everything What does it take to completely transform a thriving business while staying true to your core mission? For me, it meant facing my deepest fears, making difficult…

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Erin Kandoll first discovered her passion for jewelry making after experiencing a deeply traumatizing life event.

After Experiencing Deep Trauma and Quitting Her Business, This Designer Rediscovered Her Passion and is on Track to Triple Her Sales This Year

By Tracy Matthews / August 14, 2023

Erin Kandoll first discovered her passion for jewelry making after experiencing a deeply traumatizing life event. ““I found solace in the gentle glow of silver and the dance of a torch. Turning to jewelry making became my refuge,…

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How One Designer Uses the Power of Intention and Manifestation to Achieve Massive Success

By Tracy Matthews / July 20, 2023

Today, I’ve got an incredible story to share with you – a journey of dreams, creativity, and unyielding determination. Meet Rael Cohen, the amazing artist behind spiritually inspired jewelry, and let her tale of manifestation and success inspire…

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How to Create a Website for Your Handmade Jewelry in 5 Steps

By Tracy Matthews / August 24, 2021

If you’re ready to start selling your handmade jewelry online, the first thing you need to know is how to make a jewelry website that converts browsers into buyers. Here’s the cold hard truth about how to sell…

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#250 How to Navigate Closures in Your Brick and Mortar Retail Store

By Tracy Matthews / April 28, 2020

In times of financial uncertainty and online-only shopping, jewelry can still thrive. Merging creative marketing solutions with the adaptation of online retail, independent jewelry designers who once relied on in-store sales are able to both stay afloat financially…

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#244 Financial Aid and Business Resources for Designers, Makers, and Artists

By Tracy Matthews / March 26, 2020

The Coronavirus situation has majorly disrupted people’s livelihoods all over the world, and small businesses have been hit the hardest. It’s a scary and stressful time, but the good news is we’re all in this together – and…

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#220 Building Community and Die Hard Fans Around Your Brand with Chelsea Farmer

By Tracy Matthews / October 8, 2019

If you’re struggling with social media, read on… You can have a strong social media presence and an online community of raving fans without having millions of followers. What’s more valuable than numbers is how you engage with…

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One Designer who Took Her Jewelry From a Healing Hobby to a Fulfilling Business

By Tracy Matthews / August 29, 2019

There’s nothing better than a jewelry designer who not only loves what they do but makes their work extra special by creating meaningful pieces.  That’s why I can’t wait to share this story with you. Meet Dawn Vizzi…

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