jewelry business

Erin Kandoll first discovered her passion for jewelry making after experiencing a deeply traumatizing life event.

After Experiencing Deep Trauma and Quitting Her Business, This Designer Rediscovered Her Passion and is on Track to Triple Her Sales This Year

By Tracy Matthews / August 14, 2023

Erin Kandoll first discovered her passion for jewelry making after experiencing a deeply traumatizing life event. ““I found solace in the gentle glow of silver and the dance of a torch. Turning to jewelry making became my refuge,…

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How One Designer Uses the Power of Intention and Manifestation to Achieve Massive Success

By Tracy Matthews / July 20, 2023

Today, I’ve got an incredible story to share with you – a journey of dreams, creativity, and unyielding determination. Meet Rael Cohen, the amazing artist behind spiritually inspired jewelry, and let her tale of manifestation and success inspire…

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How to Create a Website for Your Handmade Jewelry in 5 Steps

By Tracy Matthews / August 24, 2021

If you’re ready to start selling your handmade jewelry online, the first thing you need to know is how to make a jewelry website that converts browsers into buyers. Here’s the cold hard truth about how to sell…

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#250 How to Navigate Closures in Your Brick and Mortar Retail Store

By Tracy Matthews / April 28, 2020

In times of financial uncertainty and online-only shopping, jewelry can still thrive. Merging creative marketing solutions with the adaptation of online retail, independent jewelry designers who once relied on in-store sales are able to both stay afloat financially…

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#244 Financial Aid and Business Resources for Designers, Makers, and Artists

By Tracy Matthews / March 26, 2020

The Coronavirus situation has majorly disrupted people’s livelihoods all over the world, and small businesses have been hit the hardest. It’s a scary and stressful time, but the good news is we’re all in this together – and…

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#220 Building Community and Die Hard Fans Around Your Brand with Chelsea Farmer

By Tracy Matthews / October 8, 2019

If you’re struggling with social media, read on… You can have a strong social media presence and an online community of raving fans without having millions of followers. What’s more valuable than numbers is how you engage with…

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One Designer who Took Her Jewelry From a Healing Hobby to a Fulfilling Business

By Tracy Matthews / August 29, 2019

There’s nothing better than a jewelry designer who not only loves what they do but makes their work extra special by creating meaningful pieces.  That’s why I can’t wait to share this story with you. Meet Dawn Vizzi…

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From The Dining Room Table To A Personal Studio: How to Quadruple Your Jewelry Business In Just One Year

By Tracy Matthews / August 8, 2019

Today I wanted to share how a high school English teacher transformed into the Creative Visionary of her own jewelry-making business.  I’m sharing Melissa’s story because not only is it inspiring, but it shows you that with the…

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#213 Want to Make $100K Salary as a Jewelry Designer? Here’s what it takes…

By Tracy Matthews / August 6, 2019

For most designers, making a $100,000 salary is what it will take for you to quit your job or achieve your goals. I hear it all the time. “Tracy, I want to make $100,000 a year. What does…

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#211 Taking Responsible Sourcing to the Next Level with Meri Geraldine

By Tracy Matthews / July 23, 2019

I am so thrilled about this week’s guest, you guys! She’s the kind of woman who talks the talk and walks the walk. Before getting into jewelry, Meri Geraldine worked as a sustainability consultant. But after having her…

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