Tracy Matthews

#180 How to Align Your Content with Your 2019 Sales Plan

By Tracy Matthews / December 18, 2018

Content is King (yes, even for a jewelry brand). And when your content is marketed the right way, you can easily connect with those perfect customers…you know the ones who keep coming back for more? The ones who…

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#179 How to Create Branded Collaborations and PR Experiences with Janine Just

By Tracy Matthews / December 11, 2018

A recent NY Times Article announced that Conde Nast is selling off 3 of its publications due to a shrinking pool of advertisers and changes in the way content is consumed… …which in recent times isn’t so much…

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How This Jewelry Designer Got an 83% Increase in Online Sales & Sailed the World

By Tracy Matthews / December 4, 2018

*We feature stories from our community to inspire others to launch, grow, and scale successful jewelry businesses that support their desired lifestyle. Today’s story is an awesome example of how to create a business that works for your…

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