Month: March 2017

#86 How to Get Your Jewelry on Celebrities for Free

By Tracy Matthews / March 28, 2017

As a jewelry designer, you can’t help but notice it on everyone.   For you, red carpets are not so much about music, movies, or culture…it’s all about the jewelry!   Can I get a hellz yeah?!  …

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Email Marketing: Finding the Right Provider for Your Jewelry Business

By Tracy Matthews / March 27, 2017

Still on the fence about email providers?   Afraid to make a decision or maybe even afraid to learn how it works?   We have good news!   Technology is always changing.   Which means email marketing software…

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#85 Legal Protection for Your Business with Lisa Fraley and Genavieve Shingle Jaffe

By Tracy Matthews / March 21, 2017

We’ve all been there.   Your business is getting up and running, you have consistent sales, and everything’s just peachy!   It’s exciting!   Then you get a Cease and Desist letter in the mail.   Panic.  …

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#84 The #1 Way to Get More Traffic to Your Jewelry Website

By Tracy Matthews / March 14, 2017

Having a jewelry business these days sort of requires you to double as a marketing guru.   Or at least it definitely feels that way sometimes!   You’re learning new terms like “sales funnel” “pixel” and “brand assets”…

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#83 Facebook Ads 101 for Jewelry Designers with Kathleen Cutler

By Tracy Matthews / March 7, 2017

It’s no secret. Everyone is pretty much hanging out on Facebook.   So it’s naturally a really good way to connect with those DREAM Clients who’re gonna love your jewelry!   Because of the ever-changing algorithms…posting on your…

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