Tracy Matthews
Feeling left out from our live event from 2017? Maybe you were there, but want a little refresher! This episode is giving you a behind the scenes look at the awesome marketing panel we had last…
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Do I need a white background for my jewelry pictures? The short answer is, “yes” You make beautiful jewelry so why not display it in the best way possible? A crisp, white background for jewelry…
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When you’re trying to increase jewelry sales, lots of strategies work together in order to see results. There’s no such thing as a quick fix, but when you do a little at a time, soon you’re crushing your…
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Our most popular episodes are usually about accounting, tax, insurance, and legal requirements. Why? Because most jewelry designers have no clue where to start when it comes to setting up their accounting, inventory, and corporate structure.…
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There’s a right and wrong way to connect with celebrities. One thing I learned early on in my career as jewelry designer was not all advice is good advice. Even business coaches and consultants can lead you in…
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Creating new content to keep up with your digital marketing can feel like a full time job. I’m guessing you didn’t become a jewelry designer so you could write blog posts and Instagram captions 24/7? But…
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If you’re afraid of pricing your jewelry too high, you need to know the importance of building a trustworthy jewelry brand. When Robin was working for Dogeared, a client told her that he didn’t trust the quality…
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Time flies so fast, Flourish & Thrive Academy is 6 years old! On our birthday, we like to reflect on lessons we learned over the years and what we want to pass on to you in your business!…
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Starting your own retail store in this day and age might sound crazy. But when you focus on your customers and what they really want, you can create a great retail experience and a profitable business. You can…
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Growing your jewelry business starts with growing brand awareness. If people don’t know who you are, they can’t fall in love with your jewelry! The best way to get noticed by your dream client is by getting your…
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