Desired Brand Effect
The reality of growing a 7-figure business may be a little different than you think. That’s because every time you up-level your business, you have to make a lot of new changes. The strategies that will take you…
When you’re building a brand, you want to appear like you’re a 6-figure brand, even if you’re not. What I mean is, you want people to take you seriously. Think of your website as your brand’s first impression.…
There is an automated marketing sequence that can help you increase your sales, sometimes up to 35-44%! That’s right, I’m talking about an abandoned cart sequence. An abandoned cart sequence is a series of 2-3 marketing emails or…
If you’re feeling unsure about your jewelry business, this one’s for you. A lovely designer recently sent me a DM asking, “Do I fight for my jewelry business, or do I close it?” I wanted to talk about…
If you’re a business owner with a really small marketing budget, you’re probably wondering, “How do I grow beyond my friends and family network?” Someone recently asked this question in one of our Laying The Foundation Q&A sessions,…
When I was first starting out as a jewelry designer, I got rejected a lot. It’s an inevitable part of starting a jewelry business. You get a lot of NO’s before you start hearing YES. Still, it hurts.…
If you’re struggling to establish a consistent cycle of sales in your business, you have to start thinking through the entire sales cycle. It’s unfortunately super common for jewelry designers to get stuck in what I call a…
People who successfully build thriving businesses have a completely different mindset from people who struggle continuously to see growth. I’ve talked to thousands of independent jewelry designers in our programs at Flourish & Thrive, and it’s only reinforced…
How do you create growth during an economic downturn? That is the question of the hour. Well, if you’re concerned about your jewelry business and how to survive the looming recession, you are going to really be inspired…
“How do I know if it’s time to shut down my business?” This is a scary question for small business owners, so when I saw it in my DMs, it gave me pause. A lot of jewelry designers…