Scaling Your Business

EP 331: Positioning Your Brand and Sweat Proof Jewelry with OXB

By Tracy Matthews / December 21, 2021

If you want to create The Desired Brand Effect in your business and have people coming back, you need clarity about your target market. Many first time designers and makers would usually obsess about their product and the…

Read More

#330 Mental Wealth with Michelle I. Gomez

By Tracy Matthews / December 16, 2021

Content warning for: discussion of sensitive topics like trauma, mental illness, abuse, sexual assault, and suicide. If you or a loved one is struggling, I’ve included some resources in the show notes below. Sometimes with creativity there can…

Read More

#329 Healing Trauma and Mental Health with Jennifer Tippett

By Tracy Matthews / December 14, 2021

Content warning for: discussion of sensitive topics like trauma, mental illness, abuse, sexual assault, and suicide. If you or a loved one is struggling, I’ve included some resources in the show notes below. Mental health – it’s something…

Read More

#328 The Mindset Shifts Required to Become a 7 Figure Business Owner

By Tracy Matthews / December 7, 2021

Let’s get real about what it takes to grow your business to the 7 figure mark. This is a bit of a continuation on last week’s Thrive by Design Episode, What It Really Takes to Grow From $100K…

Read More
Scale your business!

#327 What It Really Takes to Grow From $100K to $500K

By Tracy Matthews / November 30, 2021

What does it really take to build a $500k+ jewelry business in today’s market? The Flourish & Thrive Academy community is full of jewelry designers at all different levels of business, from hobbyists who are just starting to…

Read More

How to Organize and Track Your Jewelry Inventory Like A Pro (Free Template)

By Tracy Matthews / September 29, 2021

The way you organize and track your inventory could be the reason your jewelry business is struggling… Many, many years ago, when I was still running my first jewelry business, I was having major cash flow problems. The…

Read More

#278 How to Use Text Message Marketing to Make More Sales

By Tracy Matthews / December 1, 2020

Quick question: How many hours a day do you have your cell phone on you?  If you’re anything like me, you’re probably glued to your phone all the time. And we’re not alone! While our phone addiction is…

Read More

The Ultimate Guide to Black Friday and Cyber Monday Emails for Stellar Jewelry Sales

By Tracy Matthews / October 21, 2020

Learn how to be fully prepared for Black Friday with an email marketing strategy that will make your brand stand out from the crowd and create a sense of urgency so your customers are excited to buy your jewelry.

Read More

#269 From the Streets of Soho to Scaling Online with Lorraine West

By Tracy Matthews / September 15, 2020

What do Beyonce, Erykah Badu, and Zendaya have in common? They all love Lorraine West’s Jewelry. And you’re gonna love her, too! Lorraine and I met at NYC Jewelry Week’s Here We Are event, and I knew right…

Read More

#220 Building Community and Die Hard Fans Around Your Brand with Chelsea Farmer

By Tracy Matthews / October 8, 2019

If you’re struggling with social media, read on… You can have a strong social media presence and an online community of raving fans without having millions of followers. What’s more valuable than numbers is how you engage with…

Read More