Wholesale (Selling to Stores)
When was the last time you got a fun surprise in the mail from a brand you like? The truth is, not a lot of companies aren’t sending out snail mail anymore… which makes it the perfect opportunity…
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Today’s topic is very close to my heart: recession-proofing your business. If you’ve listened to my story, you know my first business got wiped out by the Great Recession of 2008. I used to carry a lot of…
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This week is Robin’s birthday! I’m so excited to be chatting with her about the rapidly changing world of wholesale… Robin is our go-to girl in this department… She’s our wholesale and sales expert. And in the 7…
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I might sound like a broken record but… Do you know what your BIGGEST sales tool is? So many people are still getting it wrong! Your website is your number one sales tool. It doesn’t matter if you’re…
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Luxury retail is all about your brand, not the materials you design with. Jewelry buyers are looking for exclusive brands, new designs, and fresh takes on trends! So if your jewelry falls into any of those…
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Think you can’t sell your OOAK designs to retail stores ? That making one off pieces is only good for in person events or online sales? Think again! In this ever changing economy, store owners…
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Designers always ask me, “Tracy, how did you create a jewelry brand that consistently generates multiple 6 figures and only spending 10% of your working time in it?” Well, it wasn’t because of the 30 page…
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The holidays are officially here, so there’s no doubt you’re super busy with orders and shows. But all the craziness aside, there’s one other thing you might have forgotten… Planning for 2017! I know it…
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Consignment. If you’ve been selling to stores at all you’ve likely been asked to consign your jewelry. Robin and I are hosting this episode together today because we get asked “All Of The Time” for our…
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You only get one first impression! And…according to Forbes Magazine it takes at most 30 seconds for a total stranger to form their first impression of you. You might be thinking, what does this have to…
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