Alison Haselden

#293 7 Ways to Use Video Marketing in Your Jewelry Business

By Tracy Matthews / March 16, 2021

Have you been scrolling through your Instagram feed and come across a video from your favorite brand, promoting a new product? Or how about a video testimonial on a homepage that influenced you into buying something? Any video…

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#289 5 Tips for Jewelry Designers to Write Emails That Convert

By Tracy Matthews / February 16, 2021

How often are you emailing your list? The answer is, probably not enough. It might surprise you, but 2020 showed us time and time again that email marketing is vital for making more direct-to-consumer sales online.  The designers…

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#284 5 Reasons Your Marketing Isn’t Working with Alison Haselden

By Tracy Matthews / January 12, 2021

I’m super excited to share this episode with you, m’dear. Not only do I have an amazing guest this week, but we’re also talking about one of the most important topics for the new year: marketing. That’s right,…

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