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#221 The Mindset of Strategic Growth with Jess Gebauer and Mary Ann Saville

By Tracy Matthews / October 15, 2019

Running a business is a full-time job. There’s so much to keep track of, and it takes serious focus to stay on top of everything. Now imagine running TWO! Introducing, Mary Ann Saville… Mary Ann owns two different…

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#220 Building Community and Die Hard Fans Around Your Brand with Chelsea Farmer

By Tracy Matthews / October 8, 2019

If you’re struggling with social media, read on… You can have a strong social media presence and an online community of raving fans without having millions of followers. What’s more valuable than numbers is how you engage with…

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How This Unstoppable Designer Keeps Her Business Thriving, Even In Tragedy

By Tracy Matthews / October 4, 2019

Today, I’m going to share the story of a resilient designer who transformed her business in just one year and kept her business growing during grief. I’ve made it my mission to help struggling jewelry-preneurs scale their businesses…

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#218 The Biggest Website Design and Conversion Mistakes Jewelry Designers Make and How to Fix Them with Erin Alexander

By Tracy Matthews / September 24, 2019

Have you ever noticed that grocery store layouts are all pretty much the same? The bakery is near the front, where you’re met with the comforting aroma of fresh bread. The dairy is in the back, so you…

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#217 How One Designer Increased Her Sales by 47% After the Tragic Loss of Her Mother with Twyla Dill

By Tracy Matthews / September 17, 2019

I am constantly blown away by the resilience and creativity from the designers in our community. Twyla Dill is one radiant example. While living in Turkey, Twyla learned how to make Oya, a delicate lace crocheted from thread.…

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One Designer who Took Her Jewelry From a Healing Hobby to a Fulfilling Business

By Tracy Matthews / August 29, 2019

There’s nothing better than a jewelry designer who not only loves what they do but makes their work extra special by creating meaningful pieces.  That’s why I can’t wait to share this story with you. Meet Dawn Vizzi…

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Best of Series #3: Episode #90: 10 Content Creation Ideas to Promote Your Next Jewelry Collection Launch

By Tracy Matthews / August 27, 2019

Are you struggling to come up with content ideas for your brand? I’m here to help… When someone buys from you, it’s your chance to build a relationship and gain a loyal customer. Content is an empowering way…

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How This Jewelry Designer Transformed a Pricey Hobby Into A Thriving Business

By Tracy Matthews / August 23, 2019

Today we’re going to talk about a remarkable woman who started with a struggling business… But with hard work, determination, and tons of support from a community of talented individuals in the jewelry-making industry, she turned her business…

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From The Dining Room Table To A Personal Studio: How to Quadruple Your Jewelry Business In Just One Year

By Tracy Matthews / August 8, 2019

Today I wanted to share how a high school English teacher transformed into the Creative Visionary of her own jewelry-making business.  I’m sharing Melissa’s story because not only is it inspiring, but it shows you that with the…

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Broadway, Bartering & Baton Rouge—Oh My! Jewelry Designer Turned a Dressing Room Hobby Into a 6-Fig Biz

By Tracy Matthews / August 1, 2019

I’m so excited to share today’s story. It’s about Ana Maria Andricain, an inspiring woman who has been in our community for over 5 years. I’m sharing her story because it’s absolutely amazing! Ana Maria started her jewelry-making…

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