sos coaching

#206 How to Transform Your Website Homepage to Make More Sales with Darian Chavez

By Tracy Matthews / June 18, 2019

Did you know that when someone lands on your website you only have 30 seconds to make an impression? Kinda scary, right?!? After all of the love and hard work you pour into creating a beautiful page, a…

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#205 Where Do Your Diamonds and Gemstones Come From? With Ashkan Asgari

By Tracy Matthews / June 11, 2019

As designers, we’re aware of how much our industry is changing… A lot of jewelry sales is moving online. Wholesale isn’t the same as it used to be. It’s tough these days to find buyers who will buy…

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#204 How to Elevate Your Brand with Packaging with Barbara Whitney

By Tracy Matthews / June 4, 2019

Unboxing experiences are a big deal these days… If you want to sell your product for premium prices, you have to think about packing! When customers open their purchase, they want it to be fun – to feel good.…

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#202 How to Lean into Your Creative Brilliance to Build a Better Business

By Tracy Matthews / May 21, 2019

The amazing thing about designers is we’re each so unique… It’s so cool how you don’t have to be a certain way to succeed in this industry. As I’ve really gotten to know my own gifts and talents,…

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#192 The Best in Content Marketing Strategy from Traffic & Conversion 2019

By Tracy Matthews / March 12, 2019

Traffic + Conversion = my 2 favorite words right now. Seriously! Can you name a better feeling than having your voice reach millions of fans? I know that there are people in the jewelry biz struggling to get…

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#191 Train Your Customers To Buy From You Online

By Tracy Matthews / February 28, 2019

Yes, you can sell your jewelry online! Or have you been doubting yourself? We all feel great doing what we know…but why is it so hard to pivot out of our routines? The real big struggle is when…

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#190 4 Things Standing in the Way of Reaching Your Money Goals in the Next 90 Days w/ Anna Shilina

By Tracy Matthews / February 26, 2019

Meet Anna Shilina — she’ll help you make more money! At the end of the day we’re all responsible for our own businesses, right? And if you’re not showing up for your business then you could be making…

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