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Online Marketing

Episode #196 The 75% Rule

By Tracy Matthews / April 9, 2019

There’s lots of confusion. What really matters to grow your business? Is it finances, sales, admin, social media, marketing, photography, pixeling your website, cleaning the dirt under your fingernails from that red rouge buffing compound…? The list is…

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#193 The BEST Sales Strategy That Attracts Repeat Sales & Buyers

By Tracy Matthews / March 19, 2019

Do you have 1000 True Fans?   Trust me, it’s A-OK if you don’t. But are you ready to have 1000 people eager, willing and ready to support your business this year?   I learned this philosophy from…

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My 10 Favorite Business Audiobooks When You’re Too Busy To Read

By Tracy Matthews / March 13, 2019

As an entrepreneur and business owner, I’m guessing you’re pretty busy!?!   One of the reasons I started the Thrive by Design Podcast was because I’m obsessed with audio learning and they don’t require me to sit down…

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#192 The Best in Content Marketing Strategy from Traffic & Conversion 2019

By Tracy Matthews / March 12, 2019

Traffic + Conversion = my 2 favorite words right now.   Seriously! Can you name a better feeling than having your voice reach millions of fans?   I know that there are people in the jewelry biz struggling…

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#190 4 Things Standing in the Way of Reaching Your Money Goals in the Next 90 Days w/ Anna Shilina

By Tracy Matthews / February 26, 2019

Meet Anna Shilina — she’ll help you make more money!   At the end of the day we’re all responsible for our own businesses, right? And if you’re not showing up for your business then you could be…

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How a Tired Jewelry Designer Went from Extreme Burnout to Increasing Her Sales 200%!

By Tracy Matthews / January 31, 2019

Today I want to introduce you to an amazing woman who rebuilt her jewelry business entirely from the ground up!   Nicole Gariepy, from St. Croix, US Virgin Islands, started her jewelry business as a part-time job during…

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How One Jewelry Designer Went From Single Digit Sales on Etsy to Quitting Her Day Job

By Tracy Matthews / January 25, 2019

Today we’re sharing a story on what can be accomplished when big dreams and strategy collide!   When we first met Toby Myles in 2016 she had a love for motorcycles, a passion for jewelry making and a…

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#180 How to Align Your Content with Your 2019 Sales Plan

By Tracy Matthews / December 18, 2018

Content is King (yes, even for a jewelry brand).   And when your content is marketed the right way, you can easily connect with those perfect customers…you know the ones who keep coming back for more?   The…

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How This Jewelry Designer Got an 83% Increase in Online Sales & Sailed the World

By Tracy Matthews / December 4, 2018

*We feature stories from our community to inspire others to launch, grow, and scale successful jewelry businesses that support their desired lifestyle. Today’s story is an awesome example of how to create a business that works for your…

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How to Market Jewelry Online and 4x Your Sales in 4 Months!

By Tracy Matthews / November 26, 2018

Today I wanted to feature a case study from a real-life jewelry designer who wanted to know how to market jewelry online.   Flourish & Thrive Academy is an online jewelry business education company where we teach independent…

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