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Online Marketing

#206 How to Transform Your Website Homepage to Make More Sales with Darian Chavez

By Tracy Matthews / June 18, 2019

Did you know that when someone lands on your website you only have 30 seconds to make an impression? Kinda scary, right?!? After all of the love and hard work you pour into creating a beautiful page, a…

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#205 Where Do Your Diamonds and Gemstones Come From? With Ashkan Asgari

By Tracy Matthews / June 11, 2019

As designers, we’re aware of how much our industry is changing… A lot of jewelry sales is moving online. Wholesale isn’t the same as it used to be. It’s tough these days to find buyers who will buy…

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#204 How to Elevate Your Brand with Packaging with Barbara Whitney

By Tracy Matthews / June 4, 2019

Unboxing experiences are a big deal these days… If you want to sell your product for premium prices, you have to think about packing! When customers open their purchase, they want it to be fun – to feel good.…

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Earn Money Online By Spending More Time on the Creative Side of Your Jewelry Business Like This Designer…

By Tracy Matthews / May 24, 2019

Today, we are showcasing a designer who shows how creatives can get unstuck from the art show cycle and grow an online business… Being a designer with your own jewelry business can sound super glamorous… but FAR too…

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Time to Change Your Story?

By Tracy Matthews / May 7, 2019

There are two types of designers – two types of people in entrepreneurship… The first are those who don’t really value their time….   They’re stuck in the same old story about how nothing ever works for them.…

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#199 How to Get Big Exposure with Alternative Media Opportunities with Laura Powers

By Tracy Matthews / May 2, 2019

Pssst! There isn’t a “holy grail” to gaining big exposure. It’s gonna take some TRIAL and ERROR. After a lot of years as an entrepreneur, I’ve learned a few things about content… What works, what doesn’t, and the…

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How to Make Money Fast In Your Jewelry Business

By Tracy Matthews / April 26, 2019

Do you feel like you have no idea what you should be doing to make money? When I first started my business, I was always doing a million things. I was crazy busy. I’d work all day non-stop…

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Episode #196 The 75% Rule

By Tracy Matthews / April 9, 2019

There’s lots of confusion. What really matters to grow your business? Is it finances, sales, admin, social media, marketing, photography, pixeling your website, cleaning the dirt under your fingernails from that red rouge buffing compound…? The list is…

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#193 The BEST Sales Strategy That Attracts Repeat Sales & Buyers

By Tracy Matthews / March 19, 2019

Do you have 1000 True Fans?   Trust me, it’s A-OK if you don’t. But are you ready to have 1000 people eager, willing and ready to support your business this year?   I learned this philosophy from…

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My 10 Favorite Business Audiobooks When You’re Too Busy To Read

By Tracy Matthews / March 13, 2019

As an entrepreneur and business owner, I’m guessing you’re pretty busy!?!   One of the reasons I started the Thrive by Design Podcast was because I’m obsessed with audio learning and they don’t require me to sit down…

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