laying the foundation

#236 Celebrating Our Students’ Successes

By Tracy Matthews / January 28, 2020

Building a business takes courage. I’ve seen designers try to do the same thing over and over again expecting something to change because they’re afraid of what might happen if they try something new. The monotony is familiar…

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#234 Top Business Questions From The Metalsmith Society Answered

By Tracy Matthews / January 14, 2020

The jewelry industry can be notoriously secretive. In a true demonstration of #CommunityOverCompetition, Metalsmith Society is trying to change that. Just as we’ve created a supportive space for jewelers to learn about business, Corkie Bolton has established a…

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#231 Top 7 Business Lessons From 2019

By Tracy Matthews / December 24, 2019

How have you changed since the beginning of this year? 2019 has been a transformative year for me. I thought it would be a steady, average year. I had the systems in place in my business, so I…

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#228 She Hired a Virtual Assistant and Her Business Scaled – Here’s How She Did It

By Tracy Matthews / December 3, 2019

Do you ever feel like you’re trying to do everything at once? That’s not a good sign, m’dear. When you’re trying to run a business and handle everything by yourself, it quickly becomes overwhelming and you end up…

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#227 How One Skeptical Designer Doubled Her Sales This Year By Taking Our Advice

By Tracy Matthews / November 26, 2019

I love it when a skeptical designer enrolls in our program – only to have their business totally transform! That’s exactly what happened to Peggy Houchin, the designer behind Peggy Houchin Jewelry.  Peggy came to us because in…

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One Designer who Took Her Jewelry From a Healing Hobby to a Fulfilling Business

By Tracy Matthews / August 29, 2019

There’s nothing better than a jewelry designer who not only loves what they do but makes their work extra special by creating meaningful pieces.  That’s why I can’t wait to share this story with you. Meet Dawn Vizzi…

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From The Dining Room Table To A Personal Studio: How to Quadruple Your Jewelry Business In Just One Year

By Tracy Matthews / August 8, 2019

Today I wanted to share how a high school English teacher transformed into the Creative Visionary of her own jewelry-making business.  I’m sharing Melissa’s story because not only is it inspiring, but it shows you that with the…

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Broadway, Bartering & Baton Rouge—Oh My! Jewelry Designer Turned a Dressing Room Hobby Into a 6-Fig Biz

By Tracy Matthews / August 1, 2019

I’m so excited to share today’s story. It’s about Ana Maria Andricain, an inspiring woman who has been in our community for over 5 years. I’m sharing her story because it’s absolutely amazing! Ana Maria started her jewelry-making…

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How This Jewelry Designer Went from Extreme Burnout to Increasing Her Sales 200%!

By Tracy Matthews / January 31, 2019

Every job has its challenges, even when you’re living your dream as an independent jewelry designer. Allow me to introduce you to an amazing woman who rebuilt her jewelry business entirely from the ground up! Nicole Gariepy, from…

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How One Jewelry Designer Went From Single Digit Sales on Etsy to Quitting Her Day Job

By Tracy Matthews / January 25, 2019

Today we’re sharing a story on what can be accomplished when big dreams and strategy collide! When we first met Toby Myles in 2016 she had a love for motorcycles, a passion for jewelry making and a dream…

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