sales and marketing tips

#204 How to Elevate Your Brand with Packaging with Barbara Whitney

By Tracy Matthews / June 4, 2019

Unboxing experiences are a big deal these days… If you want to sell your product for premium prices, you have to think about packing! When customers open their purchase, they want it to be fun – to feel good.…

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#203 What YOU Need to Know in 2019 About the Current Wholesale Climate with Robin Kramer

By Tracy Matthews / May 28, 2019

This week is Robin’s birthday! I’m so excited to be chatting with her about the rapidly changing world of wholesale… Robin is our go-to girl in this department… She’s our wholesale and sales expert. And in the 7…

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#199 How to Get Big Exposure with Alternative Media Opportunities with Laura Powers

By Tracy Matthews / May 2, 2019

Pssst! There isn’t a “holy grail” to gaining big exposure. It’s gonna take some TRIAL and ERROR. After a lot of years as an entrepreneur, I’ve learned a few things about content… What works, what doesn’t, and the…

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#197 The Simple Way To Bring Cash Into Your Biz Fast

By Tracy Matthews / April 16, 2019

Does talking about making money in your biz make you squirm a little bit? It’s super hard when you pour yourself into your biz but aren’t making any money. It feels like no matter how amazing your work…

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Episode #196 The 75% Rule

By Tracy Matthews / April 9, 2019

There’s lots of confusion. What really matters to grow your business? Is it finances, sales, admin, social media, marketing, photography, pixeling your website, cleaning the dirt under your fingernails from that red rouge buffing compound…? The list is…

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#195 Guerrilla Marketing Strategies That Actually Work with Aggie Burnett

By Tracy Matthews / April 2, 2019

What are you waiting for? I asked my good friend Aggie Burnett, co-founder of Nomaterra fragrances, what she was waiting for to get to the next step in her business. Since her early 20’s, she’s nourished relationships with…

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#194 How To Set Up Your Website For More Wholesale Orders

By Tracy Matthews / March 26, 2019

I might sound like a broken record but… Do you know what your BIGGEST sales tool is? So many people are still getting it wrong! Your website is your number one sales tool. It doesn’t matter if you’re…

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#193 The BEST Sales Strategy That Attracts Repeat Sales & Buyers

By Tracy Matthews / March 19, 2019

Do you have 1000 True Fans? Trust me, it’s A-OK if you don’t. But are you ready to have 1000 people eager, willing, and ready to support your business this year? I learned this philosophy from Kevin Kelly…

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My 10 Favorite Business Audiobooks When You’re Too Busy To Read

By Tracy Matthews / March 13, 2019

As an entrepreneur and business owner, I’m guessing you’re pretty busy!?! One of the reasons I started the Thrive by Design Podcast was because I’m obsessed with audio learning and they don’t require me to sit down and…

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#181 Make 2019 the Best Year Ever With These 5 Words to Live By

By Tracy Matthews / December 25, 2018

Every year around this time, I reflect back on how I did… This year was no different… Always – ALWAYS – my reflection starts with my WINS! Girl, you crushed it! Then I have to check myself re:…

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