sales

How to Get a Retail Buyer’s Attention (and Get Them To Email You Back)

By Tracy Matthews / June 17, 2014

Are you tired of sending emails to buyers and only getting crickets in response? We know! It can feel frustrating and defeating. Over the past several years, the retail landscape has changed and it has become increasingly more…

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How Identifying Your DREAM Client Attracts More Sales

By Robin Kramer / March 25, 2014

Are you wondering how all the buzz about identifying your dream client actually helps you get more sales and more raving fans? Identifying your DREAM client is one of the most important things you will do for your…

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How Participating in Community Increases Sales and Gets You More Raving Fans

By Cindy Bidar / January 21, 2014

Have you ever wondered what sets successful jewelry designers apart from those who can barely get their feet off the ground? When I started out in the jewelry industry 20 years ago, it seemed like designers were popping…

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The Inside Scoop on Hiring Sales Reps for Your Jewelry Business

By Robin Kramer / October 1, 2013

Tracy and I love our community of jewelry designers! Last week we were on a call with the jewelry designers who are taking our Ramp Up Your Holiday Sales course and the subject of sales reps came up.…

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Top Tips for Having Maximum Sales at Jewelry Trade Shows

By Robin Kramer / September 3, 2013

Having a fantastic, eye-catching jewelry booth will capture the interest of show attendees, but having a successful show with lots of sales takes a lot more than just having a beautiful booth. It takes a plan of action…

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