Tracy Matthews
Today is the day… This episode is going live on November 9, 2021. The official launch date of my book The Desired Brand Effect. If you’re a regular here at Flourish & Thrive Academy, you already know that…
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Great news, everyone, shows are back! In-person art fairs and trunk shows are back in full swing. They can be a huge asset for your business, or a total money pit — it all depends on how you…
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It’s finally happening, m’dear. My book, The Desired Brand Effect, is launching on November 9th, 2021. People reach out to me all the time to tell me they want to join one of our business coaching programs but…
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Let’s talk simple strategies you can use to grow your brand’s online audience using REELs and Tik Tok. This week, I brought in an expert. Shelby Clement is a wife, mama of two boys, and entrepreneur. Plus, she’s…
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When you’re operating from the mindset of a starving artist, you could be preventing yourself from being successful without even realizing it. Here’s how starving artist syndrome manifests in your business… Resenting the success of other artists. Feeling…
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The biggest sales weekend of the year is almost here, are you ready? I’m talking about Black Friday through Cyber Monday. It’s a great opportunity to generate sales as a jewelry company. If you’re still not sure what…
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The way you organize and track your inventory could be the reason your jewelry business is struggling… Many, many years ago, when I was still running my first jewelry business, I was having major cash flow problems. The…
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The online world is always changing, and as a small business owner, it can be hard to keep up. I usually try to keep the content I post here evergreen, but Apple just released iOS 15 on September…
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You might think the only reason people love shopping during the holiday season is because of the discounts so many brands offer. But that stereotype is mostly informed by big box stores that can afford to severely discount…
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In just a few words, a well-written tagline can set your business apart from the crowd in a saturated ecommerce market. But how do you communicate everything your brand stands for – and convince people to whip out…
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