Sales & Marketing

Be careful what you wish for… cuz you just might get it!

By Robin Kramer / May 14, 2013

I love a good wish (business or otherwise) and I especially love having a sales goal/wish and going after it! I have been fortunate to have many wishes come true, and one in particular that was a big…

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Why 20% can make all the difference in business.

By Tracy Matthews / March 26, 2013

In sales there is something called the 80/20 rule. It’s when 80% of your sales come from just 20% of your customer base. Every client is important, but you will always have about 20 percent of your client…

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Why you MUST think like a CEO (even if you have a solo jewelry biz)

By Tracy Matthews / March 19, 2013

“The entrepreneur is our visionary, the creator in each of us. We’re born with that quality and it defines our lives as we respond to what we see, hear, feel, and experience. It is developed, nurtured, and given…

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F&TA Exclusive B-School Bonuses

By Tracy Matthews / February 23, 2013

I have a secret that I want to share with you… ..(well maybe it’s not a big secret…read on…) For the past several weeks you might have seen some emails from us talking about Marie Forleo and her…

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You’re Successful And You Know It!

By Tracy Matthews / February 12, 2013

I’m successful and I know it! Now, say it like you mean it. OK, so maybe you’re not exactly where you want to be in your business, but you’re on your way and one of the most important…

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Why I’m Done with Consignment

By flourishthrive / October 31, 2012

Author: Megan Eckman When 2013 rolls around, I’ll be pulling out of every consignment shop (save one – but more on that later). You probably think I’ve lost my mind but there are 5 BIG reasons why I’m…

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Why I’m Done with Consignment

By Tracy Matthews / October 31, 2012

Author: Megan Eckman When 2013 rolls around, I’ll be pulling out of every consignment shop (save one – but more on that later). You probably think I’ve lost my mind but there are 5 BIG reasons why I’m…

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3 Quick Tips to Help Prep for the Holidays

By Tracy Matthews / October 22, 2012

Guest Author: Meagan Visser You know the holidays are the busiest shopping season of the year, but did you know that the most money exchanged for goods occurs between November 1st and December 26th? Did you know that…

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3 ways to AMP up your Holiday Jewelry Sales

By Tracy Matthews / September 12, 2012

The temperature starts to change, kids are back in school and holiday travel plans are being made. Bye, bye summer, hello autumn! As sad as I am to see summer leave, I’m always happy to welcome the beginning…

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Maximum Impact at Holiday Craft Shows with Jenna Herbut

By Tracy Matthews / September 10, 2012

The holidays are coming upon us more quickly than we think! It’s time to start preparing for the holiday season! Our topic for the week is “Preparing for the Holidays” and it all starts today. My friend, Jenna…

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