Episode 489: From Hitting Rock Bottom to Her BEST Year Yet with Laura Stamper
What would you do if you lost everything?
That happened to today’s guest Laura Stamper.
In just 3 months – she lost everything. Her husband, her house, and her art studio.
But Laura didn’t let that stop her.
She invested in herself and her business – and her business grew 7x❗when compared with the same quarter as last year.
And she credits the coaches at F&TA for giving her two big pieces of advice that made it possible.
I start the episode asking Laura to share her story with us. She reveals just how much she lost – and we bond over how losses in our lives provided a strong reason to push towards success in our Jewelry businesses.
But Laura didn’t stay down – and she shares the decisions she made to start turning her life around. Laura’s mental fortitude is incredible – and I think you’ll also be inspired by how she kept moving forward and immediately decided to invest in herself.
I confirm that Laura does wholesale – and she makes the case for why her hourly rate is actually higher than doing trade shows even though she’s often only getting paid 50% for what she could sell her pieces for at retail.
Then we start getting into the details of Laura’s remarkable success and business growth over the last year. Laura shares the specific tools and services that she invested in and received an almost 3x ROI from.
I then ask her what she considers the biggest factor to her success – and she replies that it’s emailing to her list. She shares the email strategies that the coaches at Flourish & Thrive Academy shared with her that led to her marketing success while also allowing her to manage her workload.
Laura gives an unprompted shoutout to Chelsea Farmer – the head coach at Flourish and Thrive Academy. I ask Laura what it was like working with the coaches at F&TA and she shares her experiences working with the different coaches and how they used their specific specialities to guide her business growth.
Laura then shares the two biggest changes that the coaching at F&TA made in her business that she credits as major factors to her recent business growth.
I get Laura to give me a detailed breakdown by quarter of her sales growth compared with the same times last year.
Then we finish up with Laura’s advice to you about what you can do to get the same success she’s had.
In this episode, you’ll learn:
- [0:00] Latest News and Announcements
- [1:43] Who is Laura?
- [4:55] How Laura lost everything
- [12:07] Overcoming indecision and turning her life around
- [16:05] The case for selling wholesale: hourly rate
- [19:07] Investing in her business: 3x ROI in just one year
- [23:06] The biggest factor to growing her business: email marketing
- [27:58] What’s it like working with the coaches at Flourish & Thrive?
- [31:57] What are the biggest changes coaching made for your business?
- [34:02] Specific sales growth quarter-by-quarter
- [35:20] Laura’s advice to YOU
xo, Tracy
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