sales and marketing podcast
Email marketing gets results, plain and simple. When you have direct access to your audience you can grow a business around any product in any economy. I’ve been saying this for years. And whenever I meet someone as…
What would it take to make at least one sale on your website every single day? Nearly every designer I know wants to increase their online sales. Especially now! But I’m tired of seeing designers busting their butts…
Do you ever stalk other jewelry designers on Instagram? Yeah… I confess! It was no wonder that after stalking this designer’s IG that I wanted to interview her. She’s a private jeweler and designer of all things sparkly,…
What kind of questions are successful, in-demand jewelry designers asking about their business? Today, we’re going to find out – and answer them! I get Insta DMs all the time with questions about everything from sales to social…
Every time I get an influx of new students, this question comes up in one way or another: “Tracy, why do you care whether my jewelry business fails or succeeds? Why should I listen to you?” Ouch, but…
I am just beaming today, m’dear! My team and I just wrapped up our quarterly SOS Live Retreat in NYC… and it was incredible! When I was just getting started in business, it was mastermind sessions with peers…
#217 How One Designer Increased Her Sales by 47% After the Tragic Loss of Her Mother with Twyla Dill
I am constantly blown away by the resilience and creativity from the designers in our community. Twyla Dill is one radiant example. While living in Turkey, Twyla learned how to make Oya, a delicate lace crocheted from thread.…
Have you felt like you’re ready to scale your business for a while – but every time you think of getting started you just freeze up?? This is all too common… It can feel daunting! Where are you…
Did you know that when someone lands on your website you only have 30 seconds to make an impression? Kinda scary, right?!? After all of the love and hard work you pour into creating a beautiful page, a…
This week is Robin’s birthday! I’m so excited to be chatting with her about the rapidly changing world of wholesale… Robin is our go-to girl in this department… She’s our wholesale and sales expert. And in the 7…