sales and marketing podcast
I’m in a great mood today, m’dear! We just wrapped up our Marketing Makeover Challenge with an amazing masterclass, and it was a huge hit in the community. During the challenge, I hosted a live Q&A for designers…
After such an unpredictable year, I know a lot of makers may find themselves asking, “Is it really worth it to keep investing in my business?” Today I hope I can show you why the answer should be…
If you think getting clear on your brand values doesn’t need to be a priority, get ready to change your mind, m’dear. I’ve got an inspiring interview for you today. Alyssa Miner is a Laying the Foundation grad…
I’m super excited to share this episode with you, m’dear. Not only do I have an amazing guest this week, but we’re also talking about one of the most important topics for the new year: marketing. That’s right,…
Happy new year, m’dear! I’ve never been so excited to say that, to be honest. I’m so ready to leave 2020 in the past and look forward to a brighter future. There’s a lot to be said about…
The BIPOC Open Letter is making waves in the jewelry industry, and I got to interview the inspiring designer who organized it – Angely Martinez. Born in the Dominican Republic, Angely Martinez is an award-winning jewelry designer and…
The weekend of Black Friday and Cyber Monday is probably the most important weekend of the year for small e-commerce business owners. We’re nearing the end of September right now, which means it’s time to spring into action…
What do Beyonce, Erykah Badu, and Zendaya have in common? They all love Lorraine West’s Jewelry. And you’re gonna love her, too! Lorraine and I met at NYC Jewelry Week’s Here We Are event, and I knew right…
It’s that time of year! Small businesses are gearing up for the holiday sales rush. I don’t need to tell you that it’s been a weird year, m’dear. But that doesn’t mean you can’t achieve successful holiday promotions.…
If you couldn’t tell already, I’m something of a virtual trunk show junkie. That means we need to be creative about ways to engage with our Dream Clients – and virtual trunk shows are more relevant than ever.…