Tracy Matthews

The Secrets Behind 5 Jewelry Brand Transformations

By Tracy Matthews / January 23, 2016

Every designer has big dreams for their brand. Even if it isn’t a clear vision or specific goal, you probably daydream about what you wish your brand could turn into…   The difficult part is figuring out how…

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#23: Creating a Desirable Jewelry Brand That Everyone Knows About

By Tracy Matthews / January 19, 2016

The night before I recorded this episode, I had a jewelry brand revelation.   It all started when I sat down and really thought about what you, the Thrive by Design listeners, really wanted. When I thought about…

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#22: How to Differentiate Your Jewelry Business from the Crowd with Amanda Berlin

By Tracy Matthews / January 12, 2016

In today’s episode, I had the pleasure of sitting down with Amanda Berlin, a PR & communications guru who left a decade of corporate experience behind to work with small business owners like you and me.   She…

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#21: 4 Ways to Make a Big Splash with Your Jewelry Brand in 2016

By Tracy Matthews / January 5, 2016

First off, Happy New Year!   I’m so excited to be bringing this podcast into 2016, and I couldn’t thank all of my listeners and Flourish & Thrive Academy designers enough for the amazing response. We hope you…

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#20: Know, Like, & Trust Factor with Andrea Ayers of Launch Grow Joy

By Tracy Matthews / January 4, 2016

In today’s podcast, I sat down with Andrea Ayers, an entrepreneur and PR maven from Launch Grow Joy! Andrea has been a good friend of mine for a while, and I’m so excited to finally have her on…

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#19: 9 Lessons that Will Make Growing Your Jewelry Business Easy in 2016

By Tracy Matthews / December 29, 2015

In today’s episode, I’ll be going over nine lessons that I’ve learned over my career to help you grow your jewelry business in the new year! Click the play button below and let’s get started! (PLUS, stay tuned…

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#18: Positioning Your Designer Jewelry Brand with Andrea Hill

By Tracy Matthews / December 22, 2015

In this week’s episode, I sat down with Andrea Hill, brand strategist extraordinaire. As the owner of Hill Management Group, Andrea oversees four brands serving small business owners with marketing services, strategy consulting, professional development and publishing. She…

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#17: How to Creatively Use Hashtags To Engage Buyers on Instagram with Melissa Camilleri

By Tracy Matthews / December 14, 2015

Are you struggling to attract your DREAM clients on social media? Maybe you even have enough followers, but you just aren’t getting the engagement you’d like. I know SO many designers who struggle with this exact same problem,…

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#16: Manifesting Your DREAM Business in 2016

By Tracy Matthews / December 10, 2015

It’s that time of year again! If you’re busy shipping out orders and dealing with the holiday rush, today’s podcast will be a most welcome and productive distraction! Today, we’re talking all about how to set yourself up…

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#15: Trade Show Planning Tips from a Trade Show Carnie

By Tracy Matthews / December 8, 2015

Are you completely overwhelmed by the world of trade shows? You’re not alone. With hundreds of trade shows to choose from and plan for, the whole process can be daunting. Whether you like it or not, trade shows…

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