online marketing

How one Jewelry Business veteran grew her online sales by 1,293% in One Year

By Tracy Matthews / August 6, 2021

Today I’d like to introduce you to Margaret Aden of Original Sin Jewelry. With 22-years in the jewelry business under her belt, Margaret Aden, of Original Sin Jewelry, creates contemporary jewelry that tells the story of her customers…

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How one Momentum designer doubled her revenue when she dialed into the right business activities

By Tracy Matthews / August 6, 2021

Today I’d like to introduce you to Kate of Kate Sydney Jewelry.  In Kate’s own words, “gems are my love language,” and she’s been growing her business, and supporting her family of 4, for the last 5 years.…

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How one Successful Jewelry Designer Grew his Business, Gained More Personal Time, and Eliminated Overwhelm

By Tracy Matthews / July 31, 2021

Today I’d like to introduce you to the talented Jesse Robbins of Jessie Robbins Jewelry. Through our Momentum Program, Jesse has been able to grow his business and get more work-life balance. As a native of Prescott, AZ,…

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The One Big Decision That Completely Changed This Jewelry Designer’s Business

By Tracy Matthews / July 30, 2021

Even the most talented designers often hit a sales plateau when trying to start a jewelry business. The ones who overcome it are the ones who know when to ask for help. Today’s featured designer made a big…

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How One Jewelry Industry Veteran Tripled Her Sales Without Compromising Her Creativity

By Tracy Matthews / July 29, 2021

If you want to create a successful jewelry brand, you have to learn how to run the business side of things, too. But that doesn’t mean sacrificing the creative process you love most. Peggy Houchin sold her very…

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How this Designer’s Online Sales Skyrocketed 400% in just under 2-Years!

By Tracy Matthews / July 20, 2021

Today I’d like to introduce you to the amazing Erin Heydenreich of Betina Roza. As one of our Momentum students, Erin has grown her online presence and gained control of her business. Before Erin joined Momentum, she felt…

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Is Your Website Helping or Hurting You?

By Tracy Matthews / July 18, 2019

Everyone is crazy about traffic… At least, the kind that happens online. Countless designers have approached me lamenting their lack of website traffic and online sales.  And who can blame them? That’s all anyone talks about. “Run ads!…

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Three Kids, A Home & A Vision: How a Couple Created a 6-Figure Jewelry-Making Business

By Tracy Matthews / July 11, 2019

Today, I’ll share a story about a couple who upgraded a profitable jewelry business into a 6-figure business that supports them, their family and their dreams! One of my goals has been to help 100 designers this year…

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How One Jewelry Designer Went From Single Digit Sales on Etsy to Quitting Her Day Job

By Tracy Matthews / January 25, 2019

Today we’re sharing a story on what can be accomplished when big dreams and strategy collide! When we first met Toby Myles in 2016 she had a love for motorcycles, a passion for jewelry making and a dream…

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How This Jewelry Designer Got an 83% Increase in Online Sales & Sailed the World

By Tracy Matthews / December 4, 2018

*We feature stories from our community to inspire others to launch, grow, and scale successful jewelry businesses that support their desired lifestyle. Today’s story is an awesome example of how to create a business that works for your…

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