sales strategy
You Don’t Have a Sales Problem. You Have a Rhythm Problem. If you’ve been showing up, creating, learning, and still staring at inconsistent sales numbers, let me offer you a reframe: the problem probably isn’t what you know.…
You’re showing up every day. So why does your bank account tell a different story? You’re posting and engaging. You’re doing every single thing the marketing world told you to do. And yet the sales are inconsistent. Unpredictable.…
What if your plateau has nothing to do with your strategy? What if the real reason your business isn’t growing the way you want it to isn’t your Instagram content, your email funnel, or your pricing, but who…
What if everything you were told about growing your creative business was completely backwards? Most jewelry designers and creative entrepreneurs I know are not lazy. They are not unmotivated. They are working their absolute hearts out, posting every…
Knowing how to pitch your jewelry to media publications is key to establishing brand credibility. I got the inside scoop from the CEO and Editor in Chief of Bella Magazine. Vanessa Coppes began her professional journey as a…
Jewelry brands that lean into their holiday sales prep during the summer get far better results than those that wait until October or November to scrape together a plan. I want to help you be fully prepared for…
When my marketing manager told me I need to post more Reels on Instagram I felt… annoyed. I felt stupid dancing on camera, and I thought that’s what you have to do (hint: it isn’t), so I kind…
Selling your jewelry online is how independent designers thrive in today’s market. I met Megan Auman many years ago at a jewelry event. We immediately hit it off because we have so much in common. Megan is an…
If you’ve had someone blatantly copy your work before, you know how frustrating it can be. There are a million questions running through your head, but the biggest one is “What do I do?” This problem is all…
The other day, I logged onto Pinterest for the first time in a while. We’re going through some marketing team changes over here at Flourish & Thrive Academy, and I wanted to check up on our Pinterest presence.…