Wait, SEO for Instagram? Who knew this was even a thing? In our most recent jewelry marketing bootcamp I did a training on how SEO can elevate your presence on Instagram – a concept that’s not as widely…

Stephanie Howell, the founder of S Howell Studios, has a passion for creating jewelry that’s inspired by the beauty of the natural world. Her goal is to encourage her clients to slow down and find wonder in even…

Today’s episode is about creating a brand with impact and a legacy for something or someone that matters for your brand.  I chat with Kristine Jenson, a very special jewelry business owner, who shares her powerful story. Her…

Today’s episode is super value-packed and about a really common theme this year – overcoming burnout.  I chat with Rickson Sharkey, an incredibly talented jewelry designer with a fascinating and whimsical niche. She shares about how she went…

“What’s keeping you safe is keeping you stuck” – Amy Porterfield In today’s episode, I hone in on how to take action and actually do the scary things that will ignite your business before the holidays!  Start expanding…

Learn how to use our free challenges and bootcamps to skyrocket your success.  In today’s episode, I chatted with Ellie – an artist who’s shown up to every single challenge and bootcamp that we’ve done this year. She’s…

Different Ways to Increase Your Exposure and Visibility So That More People Find Your Jewelry Brand.  In my latest episode, I address a question that I always get asked – “How do I have more random people find…

“Tracy, how do I market to people who can afford my high end jewelry offering?” This question comes up so much because it can be so frustrating. On today’s podcast, we’re covering tons of tips on how to…

“Tracy, how do I know if I have to market to more than one dream client?” In my “ Supercharge Your Sales Challenge: Ask Me Anything” session, Emmy, an artist and business owner, asked this question because she…

“Tracy, how in the world do you market to more than one ideal client avatar without getting overwhelmed?”  I get this question often. So on today’s podcast, we’re diving into this topic – how to effectively market to…