Online Marketing

The Pros and Cons of Working with a Blogger

By Sharon Kwon / October 6, 2015

A few weeks ago, I had the pleasure of interviewing Danielle Miele of GemGossip.com for our new podcast that we’ll be launching October 20th! We had an awesome conversation that I am really excited to share with you…

Read More

How to Stay “Top of Mind” to Editors (and Bloggers)

By Sharon Kwon / September 22, 2015

Woot, I am super excited because I am interviewing some awesome people today for our Thrive by Design podcast that’s launching this Fall! One of those people is Danielle Miele of Gem Gossip! She is absolutely one of…

Read More

Summer PR Resources

By Sharon Kwon / August 18, 2015

Last week, we mentioned that we are taking a few weeks off of blogging so that our team can take a little break. We all need a break at times… However, we will be sending you some inspiration and…

Read More

If You’re Not Making Money on Instagram, You’re Doing It Wrong

By Sharon Kwon / August 4, 2015

Guest post by: Melissa Camilleri, Founder of Compliment, Inc. and the 21-Day Insta-course If you haven’t been living under a rock the past couple years, you’ll know that Instagram should be a key component to your online marketing…

Read More

How to Rock Your Holiday Marketing Plan: Made Simple

By Sharon Kwon / July 21, 2015

When I had my first HUGE month in my custom jewelry business, I blew my goal out of the water. Honestly, I couldn’t believe it! I, by FAR, exceeded my expectation of what I was actually capable of.…

Read More

The Undeniable Impact of Gift Guide Placement for Stellar Holiday Sales

By Tracy Matthews / June 16, 2015

A few months ago, I was having dinner in SF with my friend Andreea Ayers. We’ve been colleagues and friends for years, but this was our first time actually meeting in person. As we sat there talking about…

Read More

6 Things You Need to Know Before Pitching Press

By Sharon Kwon / March 10, 2015

Are you confident about reaching out to editors to get your jewelry designs featured in major magazines and influential blogs? When I first started out, I was really intimidated and anxious to reach out to editors. Then I…

Read More

How to Tell a Story with Every Part of Your Jewelry Business

By Sharon Kwon / February 24, 2015
Read More

What Every Designer Ought to Know About Building a Business Online

By Tracy Matthews / February 10, 2015

Are you struggling to get more jewelry sales online? I know what you might be thinking: my customers want to try my jewelry on before they buy it? I am here to challenge that belief! It may seem…

Read More

Warning: If You Don’t Use This Tool, Your Marketing Will Suffer

By Sharon Kwon / January 20, 2015

Are you lost for things to blog about or post on social media? If you are feeling stuck about what to write about for your blog or social media or are having difficulty curating content for Instagram and…

Read More