#123 3 Easy Steps to Create a Jewelry Promotion that Gives Back

By Tracy Matthews / November 14, 2017

Giving back part of your profits is a great way to build brand loyalty! It shows you’re a real-live person!   One great example of how to do this is our very own, Cheryl Fuhs of SS Magpie…

Read More

#122 Forging ​Amazing ​Client ​Relationships ​with ​Robin ​Kramer ​& Andrea ​Li

By Tracy Matthews / November 7, 2017

Ever wonder how some designers seem to always make sales without even trying?   When I started out, I definitely felt that way.   The secret to making consistent sales might be more obvious than you think!  …

Read More

#121 How ​to ​Make ​$7,000 ​or ​More ​in ​2 ​Hours ​Using ​Facebook Live ​with ​Lisa ​Lehman

By Tracy Matthews / October 31, 2017

We’re coming to you live from Chicago!   I have the amazing Lisa Lehman here from Studio Jewel with me to talk about her very successful Facebook live sale!   The girl made $7,000 in just two hours…

Read More

#120 How to Make an Investment in Your Business When Your Bank Account is Saying "NO"

By Tracy Matthews / October 24, 2017

Let’s get personal.   It’s super easy to make cuts in your personal spending and that can totally help your business.   Everyone loves coffee but instead of going to Starbucks everyday try making your own drinks at…

Read More

#119 5 Ways to Sell Expensive Jewelry Online

By Tracy Matthews / October 17, 2017

One thing I hear all the time from our community members is you wanna start selling a majority of your products online.   I totally get it. I think it’s a great idea.   So many of you…

Read More

#118 Top Takeaways and Highlights from Flourish & Thrive Live Part 2

By Tracy Matthews / October 10, 2017

Flourish and Thrive Live was so much fun we extended our recap from one episode to two!   I still can’t believe the event was almost a month ago, time seriously flies!   My amazing partner in crime,…

Read More

#117 Top Takeaways and Highlights from Flourish & Thrive Live Part 1

By Tracy Matthews / October 3, 2017

Getting together with people who can relate to your struggles gives you a huge boost of momentum and creativity.   At least, that’s what happened after Flourish & Thrive LIVE! 2017 the other weekend!   We came back…

Read More

#116 How to Use Messenger Bots to Increase Sales, Build Your List and Nurture Customer Relationships

By Tracy Matthews / September 26, 2017

Email inbox getting out of hand?   You’re not alone!   One way to connect with customers in a non-email way is setting up Facebook Messenger automatic replies…or bots!   Like robots.   Yes, we have arrived to…

Read More

#115 Digital Marketing Momentum Series Part 5: The Metrics to Track to Measure Your Success Online

By Tracy Matthews / September 22, 2017

How do you know your online marketing is working?   I’m talking with designers almost every day, hearing things like,   “I never know what’s working…” or “that doesn’t work for me…”   But often times they can’t…

Read More

#114 Digital Marketing Momentum Series Part 4: How to use Paid Traffic and Automation to Sell on Autopilot

By Tracy Matthews / September 21, 2017

“If you build it, they won’t come”   Maybe that’s not how you remember the quote from Field of Dreams, but you gotta remember this phrase when you’re thinking about your website!   Building a website without telling…

Read More