Search Results: know, like and trust

#192 The Best in Content Marketing Strategy from Traffic & Conversion 2019

By Tracy Matthews / March 12, 2019

…the brand that helps you connect with your perfect customers. The customer journey starts with know, like and trust. Once people know, like and trust you, they become buyers of…

10 Lessons from 10 Years Helping Designers and Makers Build Successful Jewelry Businesses

By Tracy Matthews / July 8, 2022

…sometimes that failure will be really big like their business completely fails. Failure is to be expected.  Obviously, a platform like Flourish & Thrive Academy is here to help mitigate…

How to Build a Trustworthy Jewelry Brand Using a Little TLC

By Tracy Matthews / July 5, 2018

…is to build a trustworthy jewelry brand by creating confidence in the minds of your customers. Robin likes to call this, adding a little TLC. Trust Build trust with your…

#80 How to Create a Connection with Your Perfect Clients via your Marketing with Marie Forleo

By Tracy Matthews / February 14, 2017

…This episode is super fun so let’s get started! Click here to download the show notes Essentials to Building Trust Online Trust is the single most important element of your…

Episode #572: How to Build a Founder-Led Brand That People Remember and Trust

By Tracy Matthews / January 29, 2026

…Visibility, Vibration) to create a founder-led brand that people remember, trust, and buy from. Why Founder-Led Brands Matter Now More Than Ever We’re living in a world saturated with AI-generated…

Best of Series #3: Episode #90: 10 Content Creation Ideas to Promote Your Next Jewelry Collection Launch

By Tracy Matthews / August 27, 2019

…a loyal customer. Content is an empowering way to do that – and it can be repurposed over and over! I know, I know… You (like many designers) are probably…

#119 5 Ways to Sell Expensive Jewelry Online

By Tracy Matthews / October 17, 2017

…for expensive jewelry! Give Them Your Digits Buying expensive jewelry online is a risk, so people are gonna want to know they can trust you. One way to do this…

12 Ways to Finish the Year Strong in Your Creative Business

By Tracy Matthews / November 12, 2020

…ads. Start by refining your CTA and think about how you can structure content around it. Think through the lens of know-like-trust: One of the biggest mistakes I see creative…

The Ultimate Guide to Black Friday and Cyber Monday Emails for Stellar Jewelry Sales

By Tracy Matthews / October 21, 2020

…who didn’t join your list know they missed out. Promotional content should always be padded with know, like, and trust content. That goes for both email and social media content….

How to Organize and Track Your Jewelry Inventory Like A Pro (Free Template)

By Tracy Matthews / September 29, 2021

…first things he asked me to do was estimate the value of how much inventory I had on hand. “I don’t know, maybe about 50K?” I guessed. In truth, I…