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(Digital) Marketing and E-Commerce

#200 The BEST in Show Celebration

By Tracy Matthews / May 8, 2019

Wow! I seriously can’t believe this week was episode #200 of the Thrive by Design Podcast! I started this show because I wanted to serve the jewelry community in a bigger way. This work means the world to…

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#199 How to Get Big Exposure with Alternative Media Opportunities with Laura Powers

By Tracy Matthews / May 2, 2019

Pssst! There isn’t a “holy grail” to gaining big exposure. It’s gonna take some TRIAL and ERROR. After a lot of years as an entrepreneur, I’ve learned a few things about content… What works, what doesn’t, and the…

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#197 The Simple Way To Bring Cash Into Your Biz Fast

By Tracy Matthews / April 16, 2019

Does talking about making money in your biz make you squirm a little bit? It’s super hard when you pour yourself into your biz but aren’t making any money. It feels like no matter how amazing your work…

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Episode #196 The 75% Rule

By Tracy Matthews / April 9, 2019

There’s lots of confusion. What really matters to grow your business? Is it finances, sales, admin, social media, marketing, photography, pixeling your website, cleaning the dirt under your fingernails from that red rouge buffing compound…? The list is…

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#195 Guerrilla Marketing Strategies That Actually Work with Aggie Burnett

By Tracy Matthews / April 2, 2019

What are you waiting for? I asked my good friend Aggie Burnett, co-founder of Nomaterra fragrances, what she was waiting for to get to the next step in her business. Since her early 20’s, she’s nourished relationships with…

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#194 How To Set Up Your Website For More Wholesale Orders

By Tracy Matthews / March 26, 2019

I might sound like a broken record but…   Do you know what your BIGGEST sales tool is? So many people are still getting it wrong!   Your website is your number one sales tool.   It doesn’t…

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#193 The BEST Sales Strategy That Attracts Repeat Sales & Buyers

By Tracy Matthews / March 19, 2019

Do you have 1000 True Fans?   Trust me, it’s A-OK if you don’t. But are you ready to have 1000 people eager, willing and ready to support your business this year?   I learned this philosophy from…

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My 10 Favorite Business Audiobooks When You’re Too Busy To Read

By Tracy Matthews / March 13, 2019

As an entrepreneur and business owner, I’m guessing you’re pretty busy!?!   One of the reasons I started the Thrive by Design Podcast was because I’m obsessed with audio learning and they don’t require me to sit down…

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#192 The Best in Content Marketing Strategy from Traffic & Conversion 2019

By Tracy Matthews / March 12, 2019

Traffic + Conversion = my 2 favorite words right now.   Seriously! Can you name a better feeling than having your voice reach millions of fans?   I know that there are people in the jewelry biz struggling…

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#191 Train Your Customers To Buy From You Online

By Tracy Matthews / February 28, 2019

Yes, you can sell your jewelry online!   Or have you been doubting yourself? We all feel great doing what we know…but why is it so hard to pivot out of our routines?   The real big struggle…

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